JO
I think we know the news/opinion shows will come though. Indeed Andrew Neil himself has said he was approached by News UK. I think the entrainment show is just them testing the waters allowing them to get their technical side in order before they add more programmes.
It’s quite a clever strategy from News UK, because unlike GB News they’re not setting themselves up for a potential fall. Growing organically allows them to try out different formats that aren’t expected to be a success from day one. If GB News doesn’t hit the ground running, it’ll be painted as a failed project.
Considering the first show announced is an entertainment programme, it's hardly Fox territory.
News UK already have a tabloid right-wing format in talkRADIO.
News UK already have a tabloid right-wing format in talkRADIO.
I think we know the news/opinion shows will come though. Indeed Andrew Neil himself has said he was approached by News UK. I think the entrainment show is just them testing the waters allowing them to get their technical side in order before they add more programmes.
It’s quite a clever strategy from News UK, because unlike GB News they’re not setting themselves up for a potential fall. Growing organically allows them to try out different formats that aren’t expected to be a success from day one. If GB News doesn’t hit the ground running, it’ll be painted as a failed project.