New NOS Journaal Presentation

Hello, long time I've not been active on here,

Past Sunday, the NOS (Dutch public news and sport broadcaster) relaunched with a set of new studios/leaders/themes and graphics. The old style, designed by Lambie-Nairn, dated back from 2005 (!). This is a recording from the 1st of March: http://nos.nl/uitzending/59279-nos-journaal-2000-uur.html

The major changes are in the most important bulletin at 20:00, the presenter will not sit behind a desk (like they did over the past 55 years), but walk around in this huge studio.

Here a link to the flagship bulletin: http://nos.nl/uitzending/64689-nos-journaal-2000-uur.html (hope it is available outside the Netherlands)

All the themes are available here: http://vimeo.com/43019949
1. NOS Journaal - over 15 newscasts a day
2. NOS Jeugdjournaal - news for children (like Newsround)
3. NOS Op 3 - 1 newscast a day for younger people on Nederland 3 (can be compared to BBC Three, 15-35 years)
4. NOS Studio Voetbal - sports talkshow on soccer, this one is also used for the sport broadcasts
5. NOS Sportjournaal - sports news bulletin, this one is also used for the sports broadcasts
6. NOS Corporate ident/special events

The design was made by Cape Rock and the musical part by Cablejuice. The studio is a design of the Belgian company Fish-Eye.

What do you think? I think it is a bit BBC-ish, but not bad at all.

Must be honest, I prefer the old look. Those old titles and even the studio still looked fresh - the new studio seems a bit gimmicky and the titles just aren't as good.

The titles are nice enough, though very trend driven rather than trendsetting as Lambie Nairn's were. The set strikes me as rather dated and uninspired, I'm not a fan of it at all.

I know next to nothing about how NOS operates, but recent relaunches by comparable European public broadcasters have been to a much higher standard.

Dutch public broadcasting is very complicated, but basically NOS is the news, sport and events broadcasting arm of the main PSB of the country. They even have an organisation just to sell the commercials.

I like the titles but the old ones are better, not a fan of the music, the gong at the end sounds very North Korean.

Many people complained on abandoning the gong in 2005. It was considered the audiologo of the news since the 1950s.
NOS does not sell commercials, the STER (Stichting Etherreclame) does that. The overall organisation of the public broadcasting is with the NPO (Nederlandse Publieke Omroep), which also owns the channels.

Furthermore, social groups have particular broadcasts for everything except news and sports. The protestants make broadcasts, the catholics do, etc...

The new titles does everything Lambie Nairn set out to do: maintain the image of NOS as a well known public service. (Before people knew about the news channel but didn't know who ran it. Almost like asking some people who ran ITV News - few today would saw ITN) The titles themselves lack the energy of the predecessors but they are still good.

I am not an expert on the company or TV in the country, but it looks alright to me.

I don't know if it's the right place for this, but here are the opening sequences of NOS' Studio Sport over the years:

That music is awful. I can only echo what others have said in that the previous look is fresher.

However, as a Brit I haven't watched that sequence day in and day out, so what might seem fresh to me may seem stale to those who have.

Thankfully I still have sky......

I would have thought, though, that the NewsHour, on Ned2, at 10pm would be more popular nowadays than the 8pm bulletin.

I realise it dates back to before this revamp, but I came across this project for NOS Sport on their website and was very impressed:

http://vimeo.com/4862864

I like the design of their "Hub". Far slicker than the clunky one we have on World.

Newshour, with their spaceship studio, is watched daily by 500.000 people, the 8pm bulletin by 1 million. The NOS Journaal at 8 is the most watched bulletin over the country (with in total 16m inhabitants).

For all of you who never saw Newshour ( Nieuwsuur ), this is the opening: