The Newsroom

NBC Today - New set

Split from North American Affilliates/Network Set Design (September 2015)

This site closed in March 2021 and is now a read-only archive
FA
fanoftv
A funny vanity fair article mentioning the change of set for NBC Today: http://www.vanityfair.com/hollywood/2015/09/today-show-set-makeover

Vanity Fair posted:
The Today show, NBC’s embattled morning-news and infotainment bloc, has existed for thousands of years. Created by Socrates as a sort of morning seminar, for much of its time, Today has been the most watched program of its kind. But lately, in the past year or two, ABC’s rival show, Good Morning America (created by Freemasons in the 18th century), has been beating Today in the ratings.

The show’s senior V.P., Noah Oppenheim, is quoted as saying, “It will feel brighter, more modern . . . and a little less orange.” Also they are getting rid of the set’s “darker woods” and the so-called “Orange Room” where Carson Daly has been banished for a thousand years will take on a “more subtle look.”
MO
Mouseboy33
The refreshed studio from NBC TODAY debut just moments ago. The orange warm brown look is gone and white is the new colour. Lots of white it looks very fresh.
*
http://i2.wp.com/www.newscaststudio.com/wp-content/gallery/today-show-2015/ncs_today-show_01.JPG
http://i0.wp.com/www.newscaststudio.com/wp-content/gallery/today-show-2015/ncs_today-show_03.JPG
The new Orange Room (Social Media Room,...ugh)
http://i2.wp.com/www.newscaststudio.com/wp-content/gallery/today-show-2015/ncs_today-show_04.JPG
GI
ginnyfan
I like it. It's like a mix of the pre 2013 white/blue look and the previous orange wood look. It seems like they are not rotating the desk anymore and are only using the window background. Also the new desk is used as a round table with co-anchors and guests sitting across the main anchors.
RD
rdd Founding member
It's, er, very bright!

No chance of "The Mission" returning as the theme tune then?
MA
mark Founding member
It definitely looks like they're trying to recapture some of the clean pre-2013 look, but it's not as cold as that due to the use of orange instead of blue. I think it works pretty well - although the all-white sofa is maybe a step too far.

The 2013-15 look was classy, but a bit old-fashioned.
MO
Mouseboy33
ginnyfan posted:
I like it. It's like a mix of the pre 2013 white/blue look and the previous orange wood look. It seems like they are not rotating the desk anymore and are only using the window background. Also the new desk is used as a round table with co-anchors and guests sitting across the main anchors.

Yeah the desk rotation is gone. It does look good. Not sure what they were smoking when they came up with the previous look. Obviously it didnt go over well for it to be scrapped 2 years later. Looks good. Too bad the programme tone seems to be dancing down the same route as GMA...but ratings are now back up and maybe they hit the tone they want. Used to be my favorite morning...not so much any more. But NBC alway did a better job with sets in general and lighting. The Orange Room presented a special challenge with the low ceiling...but they did a great job lighting that space using those LED light bars and reflecting the light off the ceiling tiles. Not sdure about the "loft-esque" make over. Seems outta character with the rest of the set.
GI
ginnyfan
From what I watched recently, the Today team has really settled in and works great now. The ratings seem to show that too.

Meanwhile GMA is a bit messy lately, with all the changes and new people joining, it's hard to keep up with it all. They lost the initial chemistry that got them to No1, imo.
CA
Cando
The ratings aren't all that. It's more that GMA has lost a few 100k than Today gaining viewers and GMA is still handily ahead. A few weeks ago CBS This Morning was just a 1m behind the Today show. Unthinkable 5 years ago. CBS is the only show adding viewers.
Despite the "spin" from NBC the continued content changes doesn't indicate that the show is back on form.
CA
Cando
ginnyfan posted:
From what I watched recently, the Today team has really settled in and works great now.

I have to disagree, the team is really lacking in personality and charisma. God help them if Matt or Al ever leaves.
MO
Mouseboy33
i prefer CBS THIS MORNING.
BA
bilky asko
Those blue armchairs are vile.
GMc, globaltraffic24 and fanoftv gave kudos
HB
HarryB
It looks like Today didn't like the idea of GMB copying their look... How long till GMB gets rid of their wood?!

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