IS
How ironic it is that now the technology is more than in place for truly regional television (Sky Digital etc) the exact opposite is happening. If ITV had gone the opposite way the 15 regional companies could have set up their own digital channels showing nothing but local output and news, while outside companies had the opportunity to set up channels specific to a particular region.
Although satellite has made it easier to open a TV channel it's not made it easier to do regional TV. Firstly you have no choice but to broadcast to the entire country and secondly there are hundreds of other channels vieing for your viewing time. DTT (and DAB) make things more difficult for regional/local broadcasting
Nice idea that the regional companies could have had their own channels but it probably wouldn't have happened, the cost would have been prohibitive for all but the biggest companies and they'd have been loss making.
There have been some moves towards localised TV services, but at the end of the day it all boils down to money and no-one wants to touch regional telly because it doesn't pay. It doesn't help that Sky is controlled by Rupert Murdoch whose free market ideals are hampering the development of public service broadcasting.
It's nothing to do with Murdoch or Sky, the Sky Digital platform is open to anyone. Sky's attempt at a regionally based channel - Sky Scottish (co-owned by STV) failed as did it's news service for Ireland. STV and UTV tried regional versions of ITV2 and they didn't last long
You can hardly blame commercial companies for not doing something 'because it doesn't pay'. No business will do something they know doesn't pay
tvarksouthwest posted:
How ironic it is that now the technology is more than in place for truly regional television (Sky Digital etc) the exact opposite is happening. If ITV had gone the opposite way the 15 regional companies could have set up their own digital channels showing nothing but local output and news, while outside companies had the opportunity to set up channels specific to a particular region.
Although satellite has made it easier to open a TV channel it's not made it easier to do regional TV. Firstly you have no choice but to broadcast to the entire country and secondly there are hundreds of other channels vieing for your viewing time. DTT (and DAB) make things more difficult for regional/local broadcasting
Nice idea that the regional companies could have had their own channels but it probably wouldn't have happened, the cost would have been prohibitive for all but the biggest companies and they'd have been loss making.
Quote:
There have been some moves towards localised TV services, but at the end of the day it all boils down to money and no-one wants to touch regional telly because it doesn't pay. It doesn't help that Sky is controlled by Rupert Murdoch whose free market ideals are hampering the development of public service broadcasting.
It's nothing to do with Murdoch or Sky, the Sky Digital platform is open to anyone. Sky's attempt at a regionally based channel - Sky Scottish (co-owned by STV) failed as did it's news service for Ireland. STV and UTV tried regional versions of ITV2 and they didn't last long
You can hardly blame commercial companies for not doing something 'because it doesn't pay'. No business will do something they know doesn't pay