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There was never any company just called "Independent Television" (Limited/Plc) - the words were always used in connection with something (News/Publications/Authority).


But it has always been known where that the initials "ITV" originated from "Independent Television".
bluecortina891 posts since 26 Jul 2012
I think it's generally accepted that Norman Collins, who was heavily involved in setting up ITV, first coined the phrase 'Independent Television' as he felt 'commercial television' sounded too vulgar. Quite what ITV is or was independent of has always been a mystery to me.
A former member
I thought it was because it was independent of the goverment.