The Newsroom

ITV News

Brand realignment onwards (October 2009)

This site closed in March 2021 and is now a read-only archive
BA
bilky asko
BBC LDN posted:
Apologies if this has been previously mentioned; I don't visit the ITV News thread much, so if I missed this previously, sorry!

I was watching Battleship last night, and spotted this rather unexpected insert:

*

Obviously, the 21:9 aspect ratio and dodgy graphics are just a mock-up for the movie, but I think this is the first time I've ever seen an ITV News placement in an international film. Most international movie efforts (and Hollywood in particular) default either to BBC News/BBC World News (such as in Mission Impossible: Ghost Protocol, or Poseidon), or even Sky News (I think I recall seeing Sky News in movies as far back as the mid 1990s).


I believe Bob Friend, for example, was featured in Independence Day because Murdoch was planning a Sky News US; he eventually launched Fox News.
BB
BBC LDN
bilky asko posted:
I believe Bob Friend, for example, was featured in Independence Day because Murdoch was planning a Sky News US; he eventually launched Fox News.


Indeed, Independence Day is the example from back then that came to my mind too.
DK
DanielK
Nice closing shot on tonights 6.30, like Sir Alistair Burnet's tribute close except the camera didn't go as low and moved off to the right and then upwards. Got cut off just as it was getting good!
MD
Mr2012DomDom_STV
yeah, I would be nice if the slowly zoomed downwards from the desk and then moved back and then got higher to eventually show a birds eye view of the studio.. DO THIS
DK
DanielK
Direct that to ITNCameraman, the main jib operator for ITV News and main cameraman for ITN and Daybreak.
MD
Mr2012DomDom_STV
DanielK posted:
Direct that to ITNCameraman, the main jib operator for ITV News and main cameraman for ITN and Daybreak.


will do !!
MA
Macalolo
Did I just see an ITV News break bumper?
DK
DanielK
STV had ITV News on the EPG at 10 and Scotland Tonight at 10.30
DK
DanielK
And yes you did see a break bumper! Wink
TM
Telly Media
DanielK posted:
And yes you did see a break bumper! Wink


Interesting. I saw that too and wondered what it was about?

BTW, the ITV rebrand (including ITV News) is slated for mid-Jan launch. Not sure if that was discussed already.
NI
Nicky
Why is there confusion about the NAT trailer? It's always been there. It normally airs just after quarter to ten, at the end of the ad break - of course football coverage shoved the news to 10:10, hence the trailer airing at around 10pm earlier. It looked strange because the trailer started too late, hence Alastair being cut-off mid-sentence.

Sky Networks posted:
BTW, the ITV rebrand (including ITV News) is slated for mid-Jan launch. Not sure if that was discussed already.


Thanks for the update. Part of me hopes they'll return to a NAT-style look, clean and professional. You mentioned "rebrand" rather than "refresh" or "realignment". Complete overhaul then, Sky? Can you give us a tiny TVF scoop? Wink Laughing
DK
DanielK
Not a trailer, just a break bumper like the ITV1

Newer posts