The Newsroom

ITV News

Brand realignment onwards (October 2009)

This site closed in March 2021 and is now a read-only archive
RD
RDJ
Oh god. The new Breaking News strap is vile.
JO
Joshua
A giant, bright breaking news strap is currently on show!
JO
Jonny
BREAKING NEWS you say?

http://i176.photobucket.com/albums/w191/2007TopGearDog/bnews.jpg
SE
Square Eyes Founding member
Seems like there is a competition between the broadcasters as to who can have the most garish 'breaking news' strap.

ITV News wins hand down.
NI
Nicky
Goodness gracious. Why are all these new astons ostensibly designed for the visually impaired?
SK
skyfan
Why not email them then and ask for it to be put into Times News Roman, White and in size 6 in the corner of the screen so you can hardly see it?

I might be wrong, but the whole idea of a "Breaking News" strap is to grab your attention. So does it not basically do what its supposed to?

Anyway, I thought most of you didn't think looks was important over content?
NI
Nicky
Why not email them then and ask for it to be put into Times News Roman, White and in size 6 in the corner of the screen so you can hardly see it?

I might be wrong, but the whole idea of a "Breaking News" strap is to grab your attention. So does it not basically do what its supposed to?

Anyway, I thought most of you didn't think looks was important over content?


Yes, you're right when you say that such a strap should be designed to catch attention. But these look rather too big and garish. They managed before with appropriately-sized text, didn't they? The breaking astons used prior to Monday were eye-catching/attention-grabbing enough without managing to take up a large portion of the screen.

As for looks over content... this is a TV presentation forum. I would have thought criticising or praising the graphics of a news bulletin is more than welcome here!
TV
TV Geek
I might be wrong, but the whole idea of a "Breaking News" strap is to grab your attention. So does it not basically do what its supposed to?


That may be true, however there is a line to be drawn. The ITV one is ridiculous and makes the one used by Sky look subtle
LU
Luke
weird decision not to lead with that shooting story tonight
NE
newsatten
Luke posted:
weird decision not to lead with that shooting story tonight


I think because they had quite a few War related stories - it would have been a bit funny to use that as the main story then the 3 or 4 reprorts about the war afterwards.
IN
itv News fan
Iv noticed, especially since tuesday that 'ITV News at Ten' closing music has become different to the other bulletin and a lot more nicer! Does anybody have the closing titles of News at Ten from wednesday or tonight? If you do could I have the youtube link please! Smile
IT
itsrobert Founding member
Iv noticed, especially since tuesday that 'ITV News at Ten' closing music has become different to the other bulletin and a lot more nicer! Does anybody have the closing titles of News at Ten from wednesday or tonight? If you do could I have the youtube link please! Smile


The closing music for ITV News at Ten includes a slightly longer build before the familiar ITN motif. Essentially, that version was the composer's original but it was cut down slightly for the other bulletins. The reason it suddenly appeared on Tuesday is because it hadn't been loaded onto the system in time for Monday's programme.

Newer posts