The Newsroom

ITV News: 2012 Rebranding Speculation

(April 2012)

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CH
chris
Jonny posted:
itsrobert posted:
I can't agree with you, at least not about the current N6 and TC7 designs. BBC News has had some excellent set designs over the past decade - my favourites being the original 1999-2003 versions and the current N8. However, I think the current ITV virtual reality studio is a lot better and more impressive than what domestic BBC News has got. The BARCO sets are just so cramped, boxy and grey. Even David Cameron commented on how sparatan it looked on launch day.

What's more, it seemed totally at odds with L-N's alleged intention to significantly brighten up the studio's appearance. In contrast to the design that preceded it, it's more akin to a nuclear bunker.


Rumours on here at the time of the relaunch suggested that L-N did want to make the set very white but the higher powers said no. I'm not convinced it would have looked better though. The 1999 set, which had the same idea only with cream, looked much nicer once red panels were added.

This debate just comes down to a matter of tastes though.
BR
Brekkie
The BBC hits have all been rather hit and miss IMO since the 1999 revamp. The first three never quite got it right, but I think when they first moved to the barco based studios and had the landscape backdrops the set looked the best it ever did. Once they went for a dull newsroom background it just looked awful IMO - and the one set fits all idea doesn't really work and can't be done as effectively with a real studio as it could be with a virtual studio.
SE
Square Eyes Founding member
I preferred the swooping shots of the ITN Atrium in the John Suchet & Trevor McD era.

I much preferred the current set up in the 'theatre of news' with the real elements like the newswall & floor rather than this blank canvas approach.

Have to say though that in all these years of watching ITV News - I can't actually recall any examples when the VR stuff has let them down to expose them in front of a green screen. The VR machine must be very reliable.
RB
RobB
I don't know why they don't make more of the newsroom and the atrium, both are very impressive. I also think they should bring back the old News at Ten theme and opening sequence and I would have it presented by Julie Etchingham on her own. She is by far the best Newscaster at ITN. And they should drop the ITV News brand completely and go back to calling it ITN.
WO
Worzel
Square Eyes posted:
I preferred the swooping shots of the ITN Atrium in the John Suchet & Trevor McD era.

I much preferred the current set up in the 'theatre of news' with the real elements like the newswall & floor rather than this blank canvas approach.

Have to say though that in all these years of watching ITV News - I can't actually recall any examples when the VR stuff has let them down to expose them in front of a green screen. The VR machine must be very reliable.


It did go wrong once, that I remember - when the VR system crashed so when the camera panned backwards - the set behind the presenters became detached from either side. There was a video on one of the ITV News threads a while back. That's the only time I've known it to go wrong.
WA
watchingtv
Worzel posted:
Square Eyes posted:
I preferred the swooping shots of the ITN Atrium in the John Suchet & Trevor McD era.

I much preferred the current set up in the 'theatre of news' with the real elements like the newswall & floor rather than this blank canvas approach.

Have to say though that in all these years of watching ITV News - I can't actually recall any examples when the VR stuff has let them down to expose them in front of a green screen. The VR machine must be very reliable.


It did go wrong once, that I remember - when the VR system crashed so when the camera panned backwards - the set behind the presenters became detached from either side. There was a video on one of the ITV News threads a while back. That's the only time I've known it to go wrong.

IT
itsrobert Founding member
Haha, for a moment I thought the desk was moving backwards and was going to get swallowed up by the wall Laughing
BE
Ben Founding member
It was a long time ago but I remember Nicholas Owen becoming a grey silhouette on the Lunchtime News at one point.
WA
watchingtv
JUST IN: Tonight either Emma has grown or ITN Firealarm has had an effect on the graphics
http://img822.imageshack.us/img822/5559/1335895707113.jpg
JA
james
watchingtv posted:
JUST IN: Tonight either Emma has grown or ITN Firealarm has had an effect on the graphics
http://img822.imageshack.us/img822/5559/1335895707113.jpg


Very odd! Don't suppose you have a vid of the problems? Smile
WA
watchingtv
No sorry, I was actually looking for any reference to the 5pm programme ending early, with no such luck. I listened to the theme as I quite like it and just saw it. Rewound and thought the tv picture wouldn't be good taken on my ipad so I open tv catchup which is slightly delayed and just caught it.

You've got 5+1 which you. Can catch it.
AN
all new Phil
Does anyone know what came of ITV's integrated 6pm newshour trial? Did it work or have they forgotten about it?

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