AN
When the programme before it does well, News at 10.30 does well, when it has a sh*t programme infont of it, it does sh*t
Last night, some reality tripe about Kerry Mcfadden got a 16% Share, ITV News got 15%. The news at 10.30 does a good job of holding the audience, if network centre think the news is cause of their problems then they are kidding themselves. If anything they have been seduced by the success of the channel 4- over hyped- 10pm imports.
If they want to improve their share, do something about the 9pm programmes.
Last time they messed with the news they caused severe and permanent damage to the network by allowing the BBC to compete with drama at 9pm, idiots.
Err, no, that was the BBC who decided to move their news to 10pm.
It's the 10pm slot that causes the most problems. They either have to extend the 9pm drama an extra 30 mins or run a half hour programme. With that junction at 10pm it allows people turn over to watch the BBC News or Channel 4.
News at Nine will never happen. You have to remember that on a quiet news day people don't sit down especially to watch the news rather than a drama. A lot of the viewers for the 10 will be people who have watched the preceeding programme and just stick around
Andrew
Founding member
North East posted:
Londoner posted:
Just done some digging around, and the 11pm ITV Nightly News in 2000 averaged 3.43m (27.1%).
Currently the News at 10.30 averages 2.5 million (15%).
Currently the News at 10.30 averages 2.5 million (15%).
When the programme before it does well, News at 10.30 does well, when it has a sh*t programme infont of it, it does sh*t
Last night, some reality tripe about Kerry Mcfadden got a 16% Share, ITV News got 15%. The news at 10.30 does a good job of holding the audience, if network centre think the news is cause of their problems then they are kidding themselves. If anything they have been seduced by the success of the channel 4- over hyped- 10pm imports.
If they want to improve their share, do something about the 9pm programmes.
Last time they messed with the news they caused severe and permanent damage to the network by allowing the BBC to compete with drama at 9pm, idiots.
Err, no, that was the BBC who decided to move their news to 10pm.
It's the 10pm slot that causes the most problems. They either have to extend the 9pm drama an extra 30 mins or run a half hour programme. With that junction at 10pm it allows people turn over to watch the BBC News or Channel 4.
News at Nine will never happen. You have to remember that on a quiet news day people don't sit down especially to watch the news rather than a drama. A lot of the viewers for the 10 will be people who have watched the preceeding programme and just stick around