IT
itsrobert
Founding member
I've come to realise from watching clips on YouTube that the ITN rebrand of news on ITV during 1995 happened in stages. It seems the main weekday bulletins rebranded with the new studio, graphics and music some time in early 1995, but the daytime and overnight summaries, as well as the weekend News & Sport retained their previous look and music (but adopted the new blue colour scheme) for quite a few months. Some examples to demonstrate:
I never knew this to be the case until these videos appeared and I was wondering whether anyone knows why these bulletins were held back for a few months? Also, when were the summaries and weekend bulletins brought into line with the new look? It seems strange in this day and age for a network to undergo a rebrand but for some elements to remain untouched for a while. It all happens at the same time nowadays.
I never knew this to be the case until these videos appeared and I was wondering whether anyone knows why these bulletins were held back for a few months? Also, when were the summaries and weekend bulletins brought into line with the new look? It seems strange in this day and age for a network to undergo a rebrand but for some elements to remain untouched for a while. It all happens at the same time nowadays.
Last edited by itsrobert on 6 January 2013 11:59pm - 2 times in total