The Newsroom

Fox News General Discussion

(March 2017)

This site closed in March 2021 and is now a read-only archive
KU
Kunst
In Italy basically no one watches it, most people can't understand fast spoken English, and Fox News is not known as a brand
It's just there as one of the many "international channels" most Italian people can't understand, and in part it's the reason why it's still there: if we were all able to understand it, maybe the channel wouldn't be on the Sky EPG by now, given its content

Still 'm surprised we even get Fox Business..
KU
Kunst
The breaks at the top and bottom of the hour had UK ads, followed by the strange logo compilation. The other breaks were Fox Extra.

Sky couldn't fill all the Fox News ad breaks with British ads anyway

I don't know the exact limit of ads per hour in the US (does someone know? Does someone also know if such a thing exists?), but they're much more than the UK limit of 12 mins per hour
CI
cityprod
Kunst posted:
The breaks at the top and bottom of the hour had UK ads, followed by the strange logo compilation. The other breaks were Fox Extra.

Sky couldn't fill all the Fox News ad breaks with British ads anyway

I don't know the exact limit of ads per hour in the US (does someone know? Does someone also know if such a thing exists?), but they're much more than the UK limit of 12 mins per hour


I've never heard of an official limit, but the current US model varies. Shows can run for between 38 and 44 minutes in an hour, with commercials, and an odd promo or two filling up the rest of the time. ABC's This Week is about 38 minutes without commercials, and they have ads filling up the rest of the time, and they do seem to sell them, unlike in this country where ITV will barely try to sell ads in their news programmes.
:-(
A former member
Kunst posted:
The breaks at the top and bottom of the hour had UK ads, followed by the strange logo compilation. The other breaks were Fox Extra.

Sky couldn't fill all the Fox News ad breaks with British ads anyway

I don't know the exact limit of ads per hour in the US (does someone know? Does someone also know if such a thing exists?), but they're much more than the UK limit of 12 mins per hour


I've never heard of an official limit, but the current US model varies. Shows can run for between 38 and 44 minutes in an hour, with commercials, and an odd promo or two filling up the rest of the time. ABC's This Week is about 38 minutes without commercials, and they have ads filling up the rest of the time, and they do seem to sell them, unlike in this country where ITV will barely try to sell ads in their news programmes.


Because theres a max overall limit of the number of advert in peak time area 6-10? thus ITV pushes more of its adverts into better slots like X factor or Corrie.
CI
cityprod
Kunst posted:
Sky couldn't fill all the Fox News ad breaks with British ads anyway

I don't know the exact limit of ads per hour in the US (does someone know? Does someone also know if such a thing exists?), but they're much more than the UK limit of 12 mins per hour


I've never heard of an official limit, but the current US model varies. Shows can run for between 38 and 44 minutes in an hour, with commercials, and an odd promo or two filling up the rest of the time. ABC's This Week is about 38 minutes without commercials, and they have ads filling up the rest of the time, and they do seem to sell them, unlike in this country where ITV will barely try to sell ads in their news programmes.


Because theres a max overall limit of the number of advert in peak time area 6-10? thus ITV pushes more of its adverts into better slots like X factor or Corrie.


Actually it's 1800-2300, and the average for those hours is 8 minutes per hour. There's also a maximum break length of 3 minutes 50 seconds for ITV, Channel 4, and Channel 5. So, if you work that out, you're squeezing 40 minutes of ads into about 3 and a half non-news hours, plus whatever promos you're running. If you wanna make news look like a loss-making enterprise, that's the way to do it. Run no ads in the news, and crush your primetime programming with more ads than people want to watch in one go.

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