The Newsroom

Comcast mulls global NBC/Sky News Channel

(April 2019)

SH
Sh1ruba Central (West) Midlands Today
Jon posted:
Although Sky News Australia is nothing to do with Comcast/Sky UK these days.

It needs a renaming if that's true.
LL
London Lite Founding member London London
An option for this new channel would be to use the current slots for Sky News International, leaving Sky News with coverage in the UK and Ireland. However, Brits abroad may not be happy at losing those slots which currently air UK domestic news for a CNN/AJE global agenda.
CH
Charles World News
Fantastic idea. Now if only NBC could get back to running an actual news channel in its home country.
AJ
AJ London London
Jon posted:
Although Sky News Australia is nothing to do with Comcast/Sky UK these days.

It needs a renaming if that's true.


It is true. But many many companies have licensing agreements to continue using brand names after changes in ownership, so this isn't out of the ordinary at all.
JU
Justin World News
imo, I wonder how far down the line this idea will actually get — is there room for another 24 hour international news channel?
Last edited by Justin on 26 April 2019 12:20pm
New Zealand isn't that far away!
MO
Mouseboy33
Im not sure channel slots and all that business will be high on the list for Comcast since it seems like they are going to concentrate more on streaming. CBSN anyone?!
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GO
gottago London London
Jon posted:
Although Sky News Australia is nothing to do with Comcast/Sky UK these days.

It needs a renaming if that's true.

No it doesn't. Established channel, established (and licensed) name, no change required.
NL
Ne1L C Yorkshire Look North (Yorkshire)
The channel itself would certainly have a lot of "oomph" behind it.
GI
ginnyfan World News
It's a fascinating idea. Hope it comes true!
MO
Mouseboy33
Jon posted:
Although Sky News Australia is nothing to do with Comcast/Sky UK these days.

It needs a renaming if that's true.

No it doesn't. Established channel, established (and licensed) name, no change required.

Maybe but as Comcast owns the trademark etc, they may not want their properties to no longer be associated with what has become virtually FoxNews Australia. Isnt it now fully owned by FoxCorp or NewsCorp or whatever Rupert Murdoch is calling his company this week. I wouldn be surprised to see a rebranding. They may not have an option if Comcast pulls their usage rights. Then its good bye SkyNews Australia. Especially if this new global news channel has Sky or NBC in the title. I doubt they would welcome the confusion.
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RK
Rkolsen World News
When you think about it I’m surprised they haven’t thought of it before the Sky acquisition. They have resources all over the globe NBC News which has a global reach, Noticias Telemundo for news in the Spanish speaking world, CNBC and it’s affiliates and EuroNews.
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JA
JAS84 Yorkshire Look North (E.Yorks & Lincs)
It needs a renaming if that's true.

No it doesn't. Established channel, established (and licensed) name, no change required.

Maybe but as Comcast owns the trademark etc, they may not want their properties to no longer be associated with what has become virtually FoxNews Australia. Isnt it now fully owned by FoxCorp or NewsCorp or whatever Rupert Murdoch is calling his company this week. I wouldn be surprised to see a rebranding. They may not have an option if Comcast pulls their usage rights. Then its good bye SkyNews Australia. Especially if this new global news channel has Sky or NBC in the title. I doubt they would welcome the confusion.
It makes sense to change it anyway - Australia has other Fox channels thanks to Foxtel, but no other Sky branded channels.

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