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mannewskev307 posts since 2 Sep 2011
In "And Finally..? The News From ITN", ex ITV boss Charles Allen talks about the possibility of polishing up the ITN brand and bringing it back, but only if ITV had full ownership of ITN. This is going back about 10 years though, and he's long since departed. That was the thinking back then, though.
thejules
BBC World
In "And Finally..? The News From ITN", ex ITV boss Charles Allen talks about the possibility of polishing up the ITN brand and bringing it back, but only if ITV had full ownership of ITN. This is going back about 10 years though, and he's long since departed. That was the thinking back then, though.


Ha Ha that was the "float it or f*** it strategy'' of Charles Allen. He finally chose the latter LOL
rdd2,580 posts since 21 Jun 2001
At that point the ITN brand hadn't been gone for long - it's often forgotten now that it wasn't completely removed from ITV News bulletins until 2001 (rather than March 1999 as is often supposed). I think at this stage the name has been gone so long that it would be pointless to revert back. If (and they probably will eventually) ITV do acquire 100% of ITN I suspect they would rename the company ITV News Limited rather than revert ITV News to ITN.
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Nicky (previously BBCNicky) 2,896 posts since 4 Jan 2003
Yorkshire Look North (Yorkshire)
It was probably in ITN's favour than the brand change to ITV News happened when it did - the removal of News at Ten, the further edging towards sensationalism and 'light' politics, the disastrous News at When? era, style over substance etc etc are all associated with ITV rather than ITN. If the name change hadn't happened, people on here would have the same usual complaints but it would be ITN accused of dumbing-down, being a shadow of its former self, and so on, and saying that maybe a change to 'ITV News' might give them some real presence and authority!

I can't see ITN being reinstated on-screen under any circumstances (they even removed the logo from the endcap), and would it make any sense either. But we've been over this time and time again on TVF.

At that point the ITN brand hadn't been gone for long - it's often forgotten now that it wasn't completely removed from ITV News bulletins until 2001 (rather than March 1999 as is often supposed). I think at this stage the name has been gone so long that it would be pointless to revert back. If (and they probably will eventually) ITV do acquire 100% of ITN I suspect they would rename the company ITV News Limited rather than revert ITV News to ITN.


...which then raises the issue of whether Channel 4 and Channel 5 would really want their news output to be seen as being produced by ITV News.
thejules
BBC World
Mmn I wonder what Tom and Julie think? Maybe ITV should ask their viewers to vote on whether they want to bring ITN back?
kernow598 posts since 18 Jan 2006
...which then raises the issue of whether Channel 4 and Channel 5 would really want their news output to be seen as being produced by ITV News.

It's wouldn't be much different to when 5 News was produced by Sky News, or S4C news being produced by BBC News, or even things like Countdown, Come Dine With Me and University Challenge being produced by ITV Studios.
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Rijowhi655 posts since 24 Jul 2005
Central (West) Midlands Today
...which then raises the issue of whether Channel 4 and Channel 5 would really want their news output to be seen as being produced by ITV News.

It's wouldn't be much different to when 5 News was produced by Sky News, or S4C news being produced by BBC News, or even things like Countdown, Come Dine With Me and University Challenge being produced by ITV Studios.


Exactly. You beat me to posting the same point. It's the content that matters not the brand...if the content is good enough it will enhance the brand. Hence why the likes of Central were seen as good and Carlton seen as bad (though they had nice idents in 1999)...
On the Internet, you're reading Rijowhi!!!
thejules
BBC World
Well tonight's content on NAT was king great reports if it continues like that ITV could become as great a news brand as ITN it an't there yet
newsman1463 posts since 21 Jan 2013
UTV Newsline
At that point the ITN brand hadn't been gone for long - it's often forgotten now that it wasn't completely removed from ITV News bulletins until 2001 (rather than March 1999 as is often supposed). I think at this stage the name has been gone so long that it would be pointless to revert back. If (and they probably will eventually) ITV do acquire 100% of ITN I suspect they would rename the company ITV News Limited rather than revert ITV News to ITN.


Well, having ITV plc own all of ITN would be better than a merger of ITN and Sky News, which was considered in 2006. After all, the ITV network (as opposed to ITV plc) owned all of ITN until the Broadcasting Act of 1990 (though I acknowledge that there wasn't ownership of the majority of the Channel 3 regional franchised by one company at the time).

http://www.digitalspy.co.uk/media/news/a295961/itn-sky-discussed-news-merger.html#~prYXJoMHYgHWsB

I believe that, in the event of ITV plc owning all of ITN, the national news operation on Channel 3 would still be legally separate from the news operations of the ITV plc regions outside London.
WW Update3,588 posts since 6 Feb 2007
Well, having ITV plc own all of ITN would be better than a merger of ITN and Sky News, which was considered in 2006.


It was? Wow. That would have left the UK with just two national television news organizations -- the least of any major developed country I can think of (and, come to think of it, most minor developing countries as well).
Last edited by WW Update on 24 October 2015 1:34am
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newsman1463 posts since 21 Jan 2013
UTV Newsline
Well, having ITV plc own all of ITN would be better than a merger of ITN and Sky News, which was considered in 2006.


It was? Wow. That would have left the UK with just two national television news organizations -- the least of any major developed country I can think of (and, come to think of it, most minor developing countries as well).

Here's a Digital Spy thread discussing whether it was a serious possibility.
http://forums.digitalspy.co.uk/showthread.php?t=1937717
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