"BBC WORLD"

They are. There's a red box with the channel name in it, constantly on screen


Most of the channel management have feeds of World at home. They are very worried about the sloppy nature of the channel. They also get a lot of feedback from corespondents and staff around the world. Most of the problems are due to faulty software in BBC Broadcast's new centre and it's being addressed.


The bottom of the hour heads are a new feature mainly aimed at India where the bottom of the hour is the top of the hour. BBC World has a big audience in India

Look, you little ...

Oh I can't be bothered. It's just not worth wasting my time. Go read what Marcus said.

You've made the rather obvious move there of deflecting attention away from a valid point by drawing attention to another point that's completely irrelevant. It's a tactic that is very popular in political spin. However, the fact that I made the comments that you highlighted is, as I say, completely unrelated to the point I was making, and is therefore of no consequence to this debate. My point was not about accusing people of dragging threads off topic, which is what you seem to be castigating me for here. And in fact the comments you highlighted were part of a longer discussion about level crossings in general, which many others were participating in, so any attempt to accuse me of dragging that thread off topic would have been misplaced anyway. The irony is that in raising this completely irrelevant point, you're actually more guilty than I of the very crime you sought to accuse me of. Pedant, criticise thyself.



Thanks for drawing our attention to that. I'm sure the hundreds of other members hadn't realised that yet, least of all myself, in spite of my mentioning that very point in my earlier post.



I can assure you that that assertion is far from certain.



Oh good.



Clearly you know very little about marketing. Sometimes, it's as important to promote an icon as it is the text of a brand. The 'fan and globe' icon is becoming increasingly embedded in the minds of BBC NEWS audiences as an identifiable logo for BBC NEWS. In linking an icon with the text of a logo by placing the two side by side or otherwise in conjunction, the two become inextricably associated. It is a common, but nonetheless highly effective, practice to occasionally display the icon alone, with no direct link to the brand name itself to subconsciously play on the recognition of the icon, and thus develop the brand further. Conqueror did this to great effect in a series of print adverts where their icon subtly featured in a number of different images, but without any mention of Conqueror itself. Renault no longer place the word "Renault" on their cars; they simply allow the design language and the diamond logo to communicate the brand. And if you're seeking a TV example, I can think of no better example than ITV1 which regularly features the yellow and blue boxes on screen without direct mention of ITV.

So, in short, your point is simply ignorant.



They're trying something different, which looked good on paper, and because it's a complete breakaway from how it was done for years before, it's taking time for the changes to settle in. Compared with how things were for the first couple of days, they've come a long way in smoothing out the rough edges, but no-one is arguing that they've got a long way to go. However, as the commercial benefits are obvious, it makes sense for them to try and make the best go of it they possibly can, and give it a fair chance to settle down and succeed. If, in a few months time, it becomes obvious that they've given it a fair shot, put a lot of work into it, and it's still not working, then we can hope that they'll see sense and either revert to the old structure, or make suitable changes to the new arrangements to make them more workable.

I've already stated that I realise that this is a TV presentation discussion forum, so discuss away by all means. But I'm saying that it's pure ignorance to suggest that the channel will lose viewers and fail miserably because there isn't a longer sting into a break, or closing titles at the end of a TOTH bulletin.

And my original point, which you more or less completely ignored, was that while this is a place for us all to discuss presentation, I can see no merit to reiterating the same points over and over again. In so doing, the discussion merely becomes stale and tiresome. I have no interest in reading that there should be full stings into and out of commercial breaks dozens of times. I think everyone's got the message now that the consensus is that - from a presentation point of view - it would be nice to see the return of long stings, closing titles and less commercial breaks. So how about everyone stops making those same points over and over again?

And if that sounds arrogant, fûck off.

*Dangles some video clips above Rowetta* Oh OK here you go. I'm not sure if these are what you want, but I believe this is an opening, and I believe the studio is the new BBC World studio...

Clip 1 • Clip 2

It IS a very important part of the broadcast, during the signing off the presenter speaks freely and somehow creates a sort of connection between him/herself and the people watching.

Oh please, i don't want to hear these marketing theories!... This new format just looks bad and I don't give a damn of all their commercial reasons.
And since this is a TV news presentation forum we will talk about stings, signing offs and reminders of the main headlines until we get tired.

Cheers ma dears. That's perfect. Looks like a very ncie studio indeed.

I really wonder what will be the impact of these changes on the current ratings. Last Thursday I spent some time watching the channel, and I could feel some emptiness on the content of the bulletins; the format seem to be dynamic, but at the same time the quality has decreased;not to mention it's quite annoying when they go abruptly into commercial breaks.I also wonder If the management is so worried about the sloppiness of the channel, why the problems still continue up to this day. It has been almost three weeks of technical problems and it is quite surprising they haven't been able to figure it out! .
On the other hand, I do agree that a channel is more than funky graphics and music, but in order to sell, a product must also have a good quality content.Let's hope they can fix this mess before it's too late.

A connection? This is the world news, do you need someone there to hold your hand whilst you watch it?

If it is so important then why have it at the bottom of the broadcast? Would you prefer it if the presenter were to sit on a floral sofa, chat about how their day has been so far, sip some tea and then when they feel they and the viewers based across the globe have developed a good connection - you know the sort, as if they are almost friends - then the newsreader will finally begin the bulletin? What an excellent way of conveying the hard hitting news in an utterly professional manner.

He wasn't talking about the format, he was talking about your comment regarding the use of the globe and ribbons without text. Once again you've changed the subject to try and deflect the fact that you are wrong.

Once again? that was the first time I entered this discussion....

Well, perhaps "connection" is not the right word -as you can imagine English is not my mother tongue. What I wanted to say is that I prefer watching the news when Anita McNaught, Keshini Navaratnam or Darshini David are presenting it because they look good and they can create a particular atmosphere witch keeps me glued to the television. And this atmosphere is created by their way of saying hello, welome, goodbye, stay with us etc... With this new format they just read out the news and, well.. I feel there's something missing in these bulletins.