The Newsroom

BBC News Rebrand - This Monday

New look BBC News output from Monday (January 2008)

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JH
Jonathan H
The Independent posted:
Revolt at the 'Ten O'Clock' over plans to de-clutter Huw

BBC executives hardly had time to uncork the champagne bottles and toast their ratings trouncing of Sir Trevor and the returning ITV News at Ten before their bubbles went a little flat.

There are serious jitters in White City over the future success of their own Ten O'Clock News bulletin with Huw Edwards, because of plans for a radical make-over, ahead of a relaunch pencilled in for 31 March.

Bosses at the Beeb have hired the design guru Martin Lambie-Nairn to mastermind the overhaul, despite his involvement in a 1999 shake-up that was less than universally acclaimed. Having in the past championed the idea of a "beige wall" behind the newsreader, Mr Lambie-Nairn this time advocates a white-washed look to "de-clutter" the studio for distracted viewers (presumably allowing them to better concentrate on Huw).

Television Centre lackeys are "extremely unconvinced" about the wisdom of the expensive redraw, many of them owning memories long enough to recall similar previous "management brainwaves". Beeb news staff have been impressed by ITV's retina-popping use of Big Ben graphical wizardry to herald the Second Coming of Sir Trev and The Bongs.

Of greater concern, the Ten O'Clock News will, in a cost-cutting measure, share Studio N6 with the rolling news channel BBC News 24, leaving engineers, editors, producers and Huw little more than 10 minutes to set up before going on air.

"There will be bodies in the editing suites," murmurs the mole, disturbingly.

Shocked You think of white and very pale-based colours and you can't help thinking of Five News when it had a white-based set. Awful. I wonder how long news set designers can keep thinking they can reinvent the wheel? At the end of the day, there'll be a desk sat in the middle of a set based mainly on primary colours - mostly blues and reds.
MD
mdtauk
Remember how different the change was with Lambie-Nairn's 1999 rebrand, or News 24's Flags, sometimes uniqueness is achievable!
RT
rts Founding member
Another problem with pale sets, they get grubby very quickly. With darker sets it's harder to notice smudges, shoe marks etc.
MO
Moz
rts posted:
Another problem with pale sets, they get grubby very quickly. With darker sets it's harder to notice smudges, shoe marks etc.

I very much hope that the white will just be for the titles and graphics.
MD
mdtauk
Moz posted:
I very much hope that the white will just be for the titles and graphics.


Doesn't seem like it...
Quote:
Having in the past championed the idea of a "beige wall" behind the newsreader, Mr Lambie-Nairn this time advocates a white-washed look to "de-clutter" the studio
MB
Media Boy
martinDTanderson posted:
Moz posted:
I very much hope that the white will just be for the titles and graphics.


Doesn't seem like it...
Quote:
Having in the past championed the idea of a "beige wall" behind the newsreader, Mr Lambie-Nairn this time advocates a white-washed look to "de-clutter" the studio


I wouldn't say it was going to be a 'white-washed' wall... Wink
MO
Moz
Media Boy posted:
I wouldn't say it was going to be a 'white-washed' wall... Wink

Just a 'white' wall then? (Not sure what the difference between white-washed and white is!)
BR
Brekkie
The 10pm news set doesn't need changing just for the sake of it at all - it's probably the one which looks the best actually.


OK they might want to give it a bit more of it's own identity now ITV have done that with News at Ten - but just using another variation of the globe titles would be enough to do that.


(And nok32uk - I did have to rewrite this post to remove the word God from the beginning)
MO
Moz
I doubt it's just for the 10 - will be for all BBC News, just that the Indie is concentrating on the 10 as it's directly opposite NaT.
DG
Dan Gooding
martinDTanderson posted:
Moz posted:
I very much hope that the white will just be for the titles and graphics.


Doesn't seem like it...
Quote:
Having in the past championed the idea of a "beige wall" behind the newsreader, Mr Lambie-Nairn this time advocates a white-washed look to "de-clutter" the studio


I really hope we don't get huge wite space, either on the titles or the backdrop/set. I don't think it would look right after several years of black background.

Hopefully a simple, but effective backdrop, rather than the annoying lights which constantly flash over the newsreaders' shoulders at the moment
AB
ABC Australia
interesting that the BBC News is getting ANOTHER revamp, they seem to be doing it at closer intervals since 2004. On the subject of the 1999 makeover, i thought the colours looked fine for the titles, but the studio looked quite bare. I can understand if the BBC wants a more "local" feel to it's BBC One bulletins, since the current titles are generalised for News 24 and BBC World
BE
Ben Founding member
This revamp is a bit more like 1999 though with most things getting done in one big go. I'd bet it is probably the last time it will happen for a while too given the tightening of the purse strings.

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