Just seen the new titles on screen during Newswatch, thought they were very good.
Helen Boaden was asked some questions about the revamp, including the countdown, but only confirmed that it wouldn't be scrapped, she didn't mention any changes. She also defended the price tag, saying it was cheap for 24/7 output, which I agree with.
It looks different from the usual ending of the titles, so I would presume its some sort of advert/promotion?
Edit: Unless World News America will have different titles?
I'm not sure thats such a good idea. Americans, stereotypically, are thick. Changing the titles of, what is, a fairly new programme seems daft to me. And I've seen billboards and TV promos for it using the current branding, surely changing the titles so soon is a bad move.
P.S. I mean no offense to any Americans on, or browsing this forum. I'm just using an old, bad, stereotype.
Just seen the new titles on screen during Newswatch, thought they were very good.
Helen Boaden was asked some questions about the revamp, including the countdown, but only confirmed that it wouldn't be scrapped, she didn't mention any changes. She also defended the price tag, saying it was cheap for 24/7 output, which I agree with.
Yep, was quite interesting.
Nice to see the titles without that box for a change! (For those who missed the programme, it's about 5:15 in here.)
Just seen the new titles on screen during Newswatch, thought they were very good.
Helen Boaden was asked some questions about the revamp, including the countdown, but only confirmed that it wouldn't be scrapped, she didn't mention any changes. She also defended the price tag, saying it was cheap for 24/7 output, which I agree with.
Yep, was quite interesting.
Nice to see the titles without that box for a change! (For those who missed the programme, it's about 5:15 in here.)
Notice how she says about changing the name to the BBC News Channel is a good thing, but half way through she says "you will see the results of the money spent on screen all day long on BBC News 24".
The centred version did look better - but would look best without the box.
Did like the fact she pointed out the branding would be seen on 'News 24'. The analogy of 'bumpy at the start, rough at the middle, now pretty damn good...so let's get rid of the name' just seemed odd. In that case, if anything News 24 should be expanding its brand - like it started to do with various 24-titled programmes.
Re: previous post about whether N24 will do anything special, I can't see it happening. They'll want this change to be as low key as possible. The most we'll get is some sympathetic director at 3am Monday who has managed to dig out an old countdown! (Or a 60sec version of the current, as was shown at 10pm)
