The Newsroom

BBC News Rebrand - This Monday

New look BBC News output from Monday (January 2008)

This site closed in March 2021 and is now a read-only archive
ST
Stuart
I love the way they try to justify it all with marketing jargon! I'm sure it looks good on the invoice though.
PE
peterrocket Founding member
Moz posted:
peterrocket posted:
Moz posted:
The Times posted:
Regional news bulletins will follow a similar format but will have splashes of blue in the opening titles in Scotland, green in Wales and white in news programmes across England, such as Look North and Midlands Today.

Green for Wales!!? Laughing Shouldn't it be red for Wales, green for NI?


More or less same palette as the 1999 rebrand but Northern Ireland is now orange and yellow.

Wales has never been green.


Apologies - it was blue parts on the map. And anyway, this time it's not completely green, it's still predominantly red!
PE
peterrocket Founding member
yellow_hello posted:

Seems a bit odd that England has been given white as its colour, as it isn't really much of a colour (!) and it doesn't mention Northern Ireland at all. Just an oversight or is the regional output in NI different to the rest of the UK regions?


Who said England even have the same style of titles...
IS
Inspector Sands
kitt22 posted:

Laughing I believe that honour went to RedBee Media. Looks really cheap and nasty... so much worse than the original LDN look.


Yep, they made it, but it was agreed and signed off by the management of BBC London!

It was a nice idea but really badly implemented - the concept of changing the visuals/crawlers/captions every day is ok... although there's not that much time to do it daily so it had to be made simple. And they never found a use for the crawler.... we're still being told to 'Tune into 94.9' at the beginning of every programme, what do they want us to do, watch the telly or listen to the radio!?

Their radio station now uses a good re-vamped version of the original theme tune though
IS
Inspector Sands
StuartPlymouth posted:
I love the way they try to justify it all with marketing jargon! I'm sure it looks good on the invoice though.


There has to be some justification for the elements in the design, they can't just say that they chose something 'because it looks pretty'
BE
benjy
adamcobb55 posted:
So BBC World is actually being retitled BBC World News!? I though they were just changing the way they opened the bulletins, really bad decision.


Hate to think how large that's going to make the DOG. Hopefully they'll take BBC Arabic's lead and just use the BBC logo on its own.
EY
the eye
I'm thinking just the news on BBC World will be BBC World News? Not the usual BBC News from BBC World? Cos for a programme called Living Style (or whatever) to be on a channel called BBC World News would be a little silly!
KI
kitt22
the eye posted:
I'm thinking just the news on BBC World will be BBC World News? Not the usual BBC News from BBC World? Cos for a programme called Living Style (or whatever) to be on a channel called BBC World News would be a little silly!


I have the feeling the whole channel will be renamed BBC World News... I doubt they would tell everyone it was being 'renamed' if it was just going to be the news bulletins and what presenters said that changed.
AC
aconnell
Is it likely that we are going to get new music from David Lowe?
HO
House
Anything in the newspapers then (excluding the Times article)?
AC
aconnell
http://jqwokq.tuk.livefilestore.com/y1pXzIxB9u3ahmkcs3kYv2GXJdIGPy83ZiLb1EYwnT2FTaL3BJhNOZNi-1SmDCy77FFvKTVXCzXCgc/SCAN0001.JPG
MD
mdtauk
Futura in use for the 10 inside the globe I see...

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