Why do the BBC think cuts to BBC News will benefit anyone? It's making me want to watch it less! As someone else said, it's likely that when the next cuts come round in April that the channel will have been so cut down already that they will fold it into something else or cut it completely. It's a shame in a way.
I don't think that the BBC think cuts to BBC News will benefit anyone as they are aware that cuts anywhere will dent the services they provide. Cuts are being made to nearly every service and BBC News is an easy on to do. Though BBC News is by far the most used and trusted news source in the UK, this hasn't exactly benefited everyone. In fact I'd go far as to say as many of the BBC's detractors, given they are predominantly other news outlets or Jeremy Hunts who own major news outlets are actively encouraging the BBC cutting the News department. Given the BBC is keen to have a good public image, especially after it's last few years, I'd say that the News department is an area where there is little resistance to cutting within the establishment.
The problem for BBC News is that unlike services like 6 Music the only members of the public who have a strong opinion of BBC News are those who think it's a biased propaganda outlet - though whether this is to the Tory establishment or to Lefty-PC-Liberal-Communists is yet for them to agree on, although they both agree that the BBC should be closed. Also it doesn't help that one of the two areas highlighted in the recent 'BBC shouldn't compete' argument is BBC News, something the BBC's competitors were quick to leap on - Sky have never made any attempt to hide their loathing of the BBC's News Channel in fact going so far as the European Courts to attempt to regain their monopoly and it also doesn't help that the petulant presenter of the ITV News at Ten has made some childish forays into the debate.
BBC News is further easy to cut because all political parties hate it as they all believe it is biased against them, which it isn't. The Corbynites are annoyed that the BBC keeps highlighting the farcical nature of Corbyn's leadership, the Conservatives are annoyed that the BBC exists and also keeps looking at the actual effects of the cuts, UKIP and their supporters hate the BBC because Nigel isn't on all the time and because when he is on the expect him to answer some difficult questions, the SNP's supporters are still annoyed at the BBC over one bloody Nick Robinson report and the Greens and the Lib Dems aren't angry, just disappointed that the BBC doesn't let them on as nobody could give a sh*t about them. Thus a hostile political climate, no doubt egged on by vested interests from certain parties (*Cough* Tories and Salmond and Murdoch *Cough*), is not really helping the BBC News department at all.
Ergo, BBC News is screwed because those who actually use it and like it are, god I hate this phrase, a 'silent majority' and those who hate it have all the power. Thus cutting is easy as nobody will say no.