BR
That's because the current look has been designed in anticipation of what Broadcasting House will look like when its ready.
That looks is already four years old though and actually was fairly dated even when it debuted - Lambie Nairn like to believe the swirls never happened. The current concept has been around for 13 years now - twice as long as the virtual blue era, and if moving to Broadcasting House isn't the opportunity to freshen things up what is?
Even from the snippets we've seen from Broadcasting House it appears that they'll be very little evolution of the current look when the BBC moves there.
That's because the current look has been designed in anticipation of what Broadcasting House will look like when its ready.
That looks is already four years old though and actually was fairly dated even when it debuted - Lambie Nairn like to believe the swirls never happened. The current concept has been around for 13 years now - twice as long as the virtual blue era, and if moving to Broadcasting House isn't the opportunity to freshen things up what is?