I think perhaps it would have more effect if they had changed the 'title sequence', music, Reithed the graphics/logo and background screens all at the same time.
This 'drip, drip' effect is somewhat pointless. Either change a programme's on screen presence or don't bother at all.
BBC Breakfast is long overdue for a revamp, but everything just seems like a whimpering small change that only us pres geeks would notice. To the general public, nothing has changed for nearly a decade.
I dare say that if they implemented all the changes at once they'd get complaints in the press and Newswatch / Points of View along the lines of "if it ain't broke..." and "how much of the licence fee has been wasted". At a time when budgets are presumably fairly tight and the BBC are planning to discontinue the free licence fees for over 75s they probably don't want to be seen as 'wasting money'. Incremental changes tend to be noticed less and get fewer complaints from viewers and in the press.
I think the new background images are okay for the close up shots. Though as others have mentioned it doesn't quite work on the wider angles, probably as the series of images doesn't make for a panoramic image.
"Listen, we've all got something to bring to this conversation, but from now on what I think you should bring is silence." - Rimmer
mat76, Lou Scannon and BBI45 gave kudos