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UTV Ideas

My UTV mock idea (December 2011)

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CR
crypticlocker
UTV's current branding has more-or-less been around since the 90's and is starting to get a bit outdated. So I have come up with a new logo package. My aim was to create a simple logo that would be versatile and this is my end result:

Idents, centered around "people and places":
http://lh3.googleusercontent.com/-8LKoiSCoSV0/TvMG8PcLgpI/AAAAAAAAADw/R9DgwMfVURs/s800/utvident1.png
http://lh6.googleusercontent.com/-8S6VjBhls48/TvMHq3rbqPI/AAAAAAAAAEQ/H8unL17aDxo/s800/utvident3.png
http://lh3.googleusercontent.com/-yFvRKLgu6CU/TvMH6dkC3QI/AAAAAAAAAEc/1KVOeRRbQXI/s800/utvident2.png

The placment of the Digital On-screen Graphic
http://lh4.googleusercontent.com/-87fQSTwd5pQ/TvMG8IB8HxI/AAAAAAAAAD0/FYkoDYUyOP0/s800/utvdog1.png
http://lh3.googleusercontent.com/-lEDQUZbK2S0/TvMG8Cc3-LI/AAAAAAAAADs/pTClY6Q_V1Y/s800/utvdog2.png

And some promo endboards:
http://lh6.googleusercontent.com/-rmiBlcx66HY/TvMHqMyukQI/AAAAAAAAAEE/LxHzPQNzbcU/s800/utvpromoendboard2.png
http://lh4.googleusercontent.com/-NvsU0fwG1rE/TvMHqxqdaYI/AAAAAAAAAEI/reW7qXfF0FY/s800/utvpromoendboard1.png

I may do more...
Constructive criticism invited but bear in mind that this is my first mock! Embarassed
CR
Critique
Interesting that, after dragging up my mock from six months ago, you imitate my mock in most ways, from logo to promo-endboard... You even did a UTV Live one...

Uninspired, to say the least.
JO
Joe
I'd love to see how you'd fit Coronation Street onto that endboard.
VM
VMPhil
UTV isn't a very inspiring name for mock designers is it? Here's an idea. How about using the 1993 logo for UTV? It's a lot less bland than the current one:

*


It also worked well on trailers:

JO
Jonny
A rehash of someone else's mock, with added themes from ITV1 idents and logo dumped on Google image action.

More personal inventiveness required.
CR
crypticlocker
Jonny posted:
A rehash of someone else's mock, with added themes from ITV1 idents and logo dumped on Google image action.

More personal inventiveness required.


UTV isn't a very inspiring name for mock designers is it? Here's an idea. How about using the 1993 logo for UTV?


Okay, I have taken the comments into consideration. I do like the older UTV logo (from '93) but it just needs to be more modern. I have taken one of my past efforts and have made a "modernized" version of '93 logo.
http://lh6.googleusercontent.com/-y_RpUiqxeIw/TvMoPnYUlxI/AAAAAAAAAFU/FgoCP4odH6s/s800/utvnew.png

I may also upload one without the gradient/3D effect.
BA
baa
It's not really improving as much as different stolen ideas rendered badly again. UTV is an odd choice partially because to me it's not something which is difficult to top having been bland since inception right up to now. But this, this is sloppy unskilled work made in Powerpoint, not exactly the sort of look a popular broadcaster for Norn Iron should have.

If this is genuinely your very first mock ever, don't post here. There's something to learning how to do something and then getting to show off your abilities, right now it's a bit "bored, here's something I made''. Go back, work alone, make new ideas yourself and get better. Look at this and seriously consider if you'd ever see it on TV. If the answer comes up as no (and it should) then back to the drawing board to work over ideas, it's not a one shot and win sort of thing this graphic design lark yknow.
CR
crypticlocker
baa posted:
It's not really improving as much as different stolen ideas rendered badly again. UTV is an odd choice partially because to me it's not something which is difficult to top having been bland since inception right up to now. But this, this is sloppy unskilled work made in Powerpoint, not exactly the sort of look a popular broadcaster for Norn Iron should have.

If this is genuinely your very first mock ever, don't post here. There's something to learning how to do something and then getting to show off your abilities, right now it's a bit "bored, here's something I made''. Go back, work alone, make new ideas yourself and get better. Look at this and seriously consider if you'd ever see it on TV. If the answer comes up as no (and it should) then back to the drawing board to work over ideas, it's not a one shot and win sort of thing this graphic design lark yknow.


Thanks for the advice. Plus, it was made in GIMP rather than PowerPoint.
BA
baa
It was made in GIMP, eh? I guess that changes everything...

Well, no, it doesn't because people shouldn't be able to discern what you used to make something generally or at least it should be irrelevant. No good thanking me or anyone else for giving advice, use it and I really do mean use it. Don't just follow it to the letter like it's an instruction leaflet, you'll get nothing from it then.
MI
Michael
There's only one four letter word for this. Starts in S. Ends in T. And it isn't soot.
DF
DrewF
There's only one four letter word for this. Starts in S. Ends in T. And it isn't soot.


Quoting Jeremy Clarkson are we? Wink

Anyway - why is it when somebody comes up with an idea (Daybreak, recently BBC News, before that even more Daybreak, and now UTV) people immediately create mocks of the same brand/channel? What's also interesting is the speed that two people have managed to create these mocks after Critique posted his..

EDIT: I do apologise, I thought Critiques mock was only just posted and not posted 6 months ago and bumped! Either way, maybe come up with your own ideas - seeing re-hashed versions of the same thing is very boring, especially if they aren't very good.
Last edited by DrewF on 22 December 2011 6:06pm
BA
baa
DrewF posted:
Anyway - why is it when somebody comes up with an idea (Daybreak, recently BBC News, before that even more Daybreak, and now UTV) people immediately create mocks of the same brand/channel? What's also interesting is the speed that two people have managed to create these mocks after Critique posted his..

This chappie here resurrected Critique's mock for his first post before going on to create this so no cycle yet. Basic reason is partially flavour of the month and because people might like the idea of making mocks but have no aptitude for creative thought.

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