TVSH [Update 2]

So, I did Albanian national channel TVSH a while back (the thread can be viewed here) and after a few months of pondering whether to send my mocks off to TVSH (or whether to add them to my portfolio) I looked at them again with fresh eyes....

And decided to refresh it completely.

This is the 3rd iteration of TVSH, and I hope, with your comments and help, the final one. For now, at least.



The familiar ident - DOG has changed size and been simplified, and the logo is now no longer transparent. The font has changed as well, and I hope this is a more altogether look, it's more sleek, and I've tried to make sure there is less 'going on' in this.



This is a special ident celebrating 100 years of the Albanian state. This is on the RTSH website, and is being celebrated across Albania as far as I can tell. TVSH have a special DOG for it, but I couldn't figure out how to incorporate the logo within my DOG without making it look busy.



The beginning of a trail. This is taking inspiration from my mock for ERR/ETV, keeping it nice and simple, but modern. The theme of simplicity and modernity is something I really wanted to bring across in the new look; the busier it got, the more the overall look suffered.



And the end of the advert - again, quite simple, and taking inspiration from one of my earlier mocks.

Let me know what you think, feel free to be constructive, as any feedback is good feedback

Design: 1/4
With exception of the logo, i see nothing here that is particularly interesting or innovative in design... its basically bland boxes. You dont get any points for the backgrounds as you have used stock images with no additional graphical elements. From this mock i do not get a feel for how the channel will look.


Execution: 1/4
Poor, I'm not fooled by the logo either... its just lifted directly from the Albanian Flag and cropped. But you do show some understanding of how these things should be laid out so you at least get 1 point, but its a 5 minute job.

So as I consider One Star to be Nil Points... you get 2/5* Poor.

Try much harder next time... and don't send your graphics to the broadcaster... that's just pathetic.

To be fair, the first version of this mock, from a while back, was very nice - I don't see this as better. It generally does look a lot cheaper, and seems quite dull. Much prefer the original.

Hmm...having looked through your mocks, I'm quite impressed at your skill level - what program do you use? Are there any tips you could give to me?

However, I don't quite understand how sending my mockups off is pathetic. I am the holder of a 1st Class degree in Media Studies with Cinematics, and am a keen graphic designer on the side, and I've been doing mocks online since APFS was about. It's more of a prospective letter; I don't expect anything to come of it, but they may be interested.

In fact, a while ago I wanted to create a topic on how to progress to a career within on-screen graphics within television, as I know a few of the companies and programs who make the resources for these (Vizrt, Chryon) but I simply don't know how to make the move from amateur, to professional. Given that media jobs require you to be flexible with skills, this is an area I'd love to move into.



I think my intention was to simplify it down (partly because I thought it got too 'busy', though I feel like I may have misjudged that after these reactions, but also because RTSH as a company aren't very rich, and may possibly not be able to afford the resources to create such complicated (and visually active) presentation.

Please keep the comments coming, and areas for improvement.

If I'm honest, my first thought is that SRS has been a little too harsh this time! If not in the criticism, then in the way he has phrased his closing comment. I'd say that trolls are definitely pathetic, but I don't think this is on such a level; true, perhaps a tad naive, but that's nothing too negative. Let's not be scathing for the sake of it.

I think the original version's rating may have been weighted to consider the improvement over TVSH's existing look, and the idea as an initial design. Whereas rating this against your previous, it's hardly moved forward in leaps and bounds... Maybe one step forward and half a step back?

As much as it looks like a stock backdrop, I'm going to say the sky could work well with the eagle, moreso than the previous grass or stone. So that's one improvement in my view - regardless of whether it lacks skill, it may actually be a better choice. *But* it depends on what you plan to do with it, which you've not said; I'll come to that.

The tvsh logo - I'm still not totally convinced about the typeface. Call it nitpicking, but the 'h' doesn't sit right to me; I think it's the inside curve having that upward kick, doesn't look great in my view - maybe a typeface with a more rounded, symmetrical arch. Yep, that does sound picky... I just get the feeling the choice of type could be better still.

What's behind the decision to have the programme title shown at the start of a trail, as well as the end? I'm not too keen on the typeface as used here.

For the trail end, the logo is sticking out on a 'tab' that's about half the height of the main strap... If you could explain your thinking there as well, as it looks a bit of a clunky solution, going by the still.

Tone aside, SRS has made some good points... It's pretty impossible to get a feel from these stills of how it all works in motion without an explanatory description. As it is now, it does look bland - although the eagle icon is well worth keeping, IMO. If you're able to animate all the elements to realise the exact ideas you have, that's worth considering.

My two pence on the point of sending ideas to the broadcaster: I'd say it'd be in the interests of all to make sure the work is quite comprehensive and to a high standard first, rather than rushing anything... Of course nothing may come of it - I'm not sure what the plan is long term, but at least you'll have peace of mind that you produced the best possible design.

A bit harsh with the scoring, but agree that sometimes its hard to convey what idea simplistic mocks without some sort of video.

^Agreed 100%... Apologies Mr. Fantastic.

My comments about the logo were unfair. Despite the fact that it is exceptionally simple, it would seem to be exceptionally effective in the way you have presented it.

My closing comment was also unfair... what i should have said is... If you are trying to become a broadcast designer then sending BBC graphics to the BBC or in this case TVSH graphics to TVSH is the wrong way to go about it. Producing a portfolio of your best designs and placing them on a website is good for prospective employers. Also as most tv networks farm out their graphics to production houses sending your portfolio to one of them would be a far better way of getting into the industry.

I see you have a 1st Class degree in Media Studies with Cinematics this would likely mean you have worked in producing your own film projects. Why not try embellishing your mocks with some of the skills and techniques you learned whilst completing your degree instead of focusing on still image graphics. You might find a way to link the two which would lead you to skills you wish for in on screen graphics design.

You may even be able to 'fake' on screen graphics using a bit of dodgy stop motion animation, some transitions and a lot of patience. Its definitely possible in Adobe Premiere and with the newer versions of iMovie. This piece of junk was produced in iMovie using stills from Adobe Illustrator... http://youtu.be/dXbdTFYSAkM If anything, the 'fake making' process will teach you a lot of program capabilities you didnt know about.

I stand by my scoring of this mock, and apologise for the tone of my original post.