Sky Channel Rebrands

So recently Sky changed their channel logos again, and wouldn't you know it the gloss effect is still there. So I decided to take it upon myself to make a new batch of completely flat logos for Sky.

1. The Sky logo will now always be white inside of a black rectangle (except for Sky Sports) and is now detached from the channel name. Sky Cinema and Sky Sports will have a black rectangle too indicating each sub-brand (except for F1 and Premier League for Sky Sports, which will have their rectangles in their logo colours with a white logo)

2. Sky Two and Sky Three (replacing Pick) now have their own channel colours, from the 2008 logos.

3. Challenge is rebranded as Sky Challenge and with a new logo to boot. The orange colour will be kept.

4. Sky Arts has been reverted to a purple colour scheme to keep things simple.

5. I have made the H in the History logo flat, again to keep things simple.

And most noticeably, the gloss effect is completely gone.

This took me a while, because of the extensive amount of sub-brands for Cinema and Sports. Because of this, I have purposefully left some out (like Sky History 2) but I may do those later on. More (like presentation) will come soon!

Channel names for Sport need to be blue, sorry.

Sorry.

I wanted it black to stay consistent with the other channels.

Quite like it, the flat effect gives it a more modern feel.

Thanks!

Very nice, but I don't get 'Sky Sports Extra' and 'Sky Sports Xtra'?

Xtra is online only I believe, while Extra is only for BT TV customers.

The only thing I'd tweak here is making the Sky logo box white rather than black. Otherwise, that looks pretty good, and shows a lot of promise!

On black backgrounds, the Sky box would be white, but black on white backgrounds to look more nice and legible.

The endcard basis for Sky One, Two and Three. This would be the nighttime endcard, while the daytime endcard would have a white background with the black Sky square logo.

This may be controversial, but I believe that the "gloss" thing makes Sky.... well, Sky.

True, but other companies have moved to having flat logos, and I wanted to see Sky do the same.