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ITV Radio

If ITV were to buy Global Radio

BS
BiggieSMLZ Granada North West Today


I just whipped this little thing together...

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That looks dope, man! Smile
Ahh, the joys of TV.
DE
deryn Central Reporting Scotland
i got round to thinking what channel promotes what stations and here i what i came up with

ITV: ITV HEART & ITV SMOOTH AND NEWS RADIO
ITV2: ITV CAPITAL & XTRA
ITV3: ITV GOLD & CLASSIC
ITV4: ITV RADIO X
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BBI45 Central (East) East Midlands Today
I just whipped this little thing together...

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I like the look of these. However, there are a couple of bits that I think could be improved. Firstly, I think that the ITV logo should match the brand colours for Capital and Radio X. I think it works OK for Classic, but not for the others. And secondly, is ITV News Radio a replacement for LBC or LBC News, and what have you done with the other one?
And of course, the thing you must not do if the ape is enraged is the Macarena.
TG
Tim Goodwin1 Granada North West Today
BBI45 posted:
I just whipped this little thing together...

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I like the look of these. However, there are a couple of bits that I think could be improved. Firstly, I think that the ITV logo should match the brand colours for Capital and Radio X. I think it works OK for Classic, but not for the others. And secondly, is ITV News Radio a replacement for LBC or LBC News, and what have you done with the other one?


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AlfieMulcahy Meridian (South East) South East Today
The Idea was ITV News Radio would replace LBC News and not the Normal LBC 'talk' station
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BBI45 Central (East) East Midlands Today
I'm in the process of changing the LBC News brand to an ITV (or possibly ITN branded station)

Only just noticed this bit. I'd say to go with ITN. Partially because ITN has owned part of (what became) LBC News in the past, and partially because it prevents any LBC controversy from potentially passing over to ITV News.
And of course, the thing you must not do if the ape is enraged is the Macarena.
AM
AlfieMulcahy Meridian (South East) South East Today
BBI45 posted:
I'm in the process of changing the LBC News brand to an ITV (or possibly ITN branded station)

Only just noticed this bit. I'd say to go with ITN. Partially because ITN has owned part of (what became) LBC News in the past, and partially because it prevents any LBC controversy from potentially passing over to ITV News.


Yeah. Iirc it used to be called ITN News Direct but wasn't nearly as popular as the station is now. I reakon if ITV does buy global they'll ask IRN to change their provider from Sky to ITN.
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Looking Glass West Country (West) Spotlight


I just whipped this little thing together...

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I’m torn between this and Alfie’s concept, I definitely think that your ITV Radio logo makes more sense, using the Reem it becomes instantly recognisable as part of the ITV brand. However I just don’t know whether the actual names would change at all, I like what you’ve done, it has familiarity but these stations are already recognisable in their own right that prefixing it with ITV and making them all uniform doesn’t make sense for me.

I would agree that both the ITV and the station name should be uniform, the capital one is quite glaring with the red and blue. I also think if you’re going down the uniform route of having everything under the ITV umbrella and to launch ‘ITV Radio’ would it not need to be ITV Radio Capital or ITV Capital Radio? But maybe that’s me just comparing it to the BBC.
MarkT76, BiggieSMLZ and AlfieMulcahy gave kudos
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AlfieMulcahy Meridian (South East) South East Today


I just whipped this little thing together...

*


I’m torn between this and Alfie’s concept, I definitely think that your ITV Radio logo makes more sense, using the Reem it becomes instantly recognisable as part of the ITV brand. However I just don’t know whether the actual names would change at all, I like what you’ve done, it has familiarity but these stations are already recognisable in their own right that prefixing it with ITV and making them all uniform doesn’t make sense for me.

I would agree that both the ITV and the station name should be uniform, the capital one is quite glaring with the red and blue. I also think if you’re going down the uniform route of having everything under the ITV umbrella and to launch ‘ITV Radio’ would it not need to be ITV Radio Capital or ITV Capital Radio? But maybe that’s me just comparing it to the BBC.


Yeah. Completely agree.
In J. Lyrics mock they look and sound more like TV brands rather than radio.
And each station has its own distinctive following and the ITV brand could put some listeners off
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BBI45 Central (East) East Midlands Today
BBI45 posted:
I'm in the process of changing the LBC News brand to an ITV (or possibly ITN branded station)

Only just noticed this bit. I'd say to go with ITN. Partially because ITN has owned part of (what became) LBC News in the past, and partially because it prevents any LBC controversy from potentially passing over to ITV News.


Yeah. Iirc it used to be called ITN News Direct but wasn't nearly as popular as the station is now. I reakon if ITV does buy global they'll ask IRN to change their provider from Sky to ITN.

In the hypothetical situation ITV did buy Global, I'm not sure that would be possible. AIUI, they'd have to wait for the contract with Sky News to come to an end. Plus Bauer and The Wireless Group could request a full competition.
And of course, the thing you must not do if the ape is enraged is the Macarena.
AM
AlfieMulcahy Meridian (South East) South East Today
BBI45 posted:
BBI45 posted:
Only just noticed this bit. I'd say to go with ITN. Partially because ITN has owned part of (what became) LBC News in the past, and partially because it prevents any LBC controversy from potentially passing over to ITV News.


Yeah. Iirc it used to be called ITN News Direct but wasn't nearly as popular as the station is now. I reakon if ITV does buy global they'll ask IRN to change their provider from Sky to ITN.

In the hypothetical situation ITV did buy Global, I'm not sure that would be possible. AIUI, they'd have to wait for the contract with Sky News to come to an end. Plus Bauer and The Wireless Group could request a full competition.


Yeah. But IRN wouldn't want to risk the loss of its biggest customer.
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OA
Owen A Granada North West Today
Prefer Alfie’s designs keeping the original logos but doesn’t really fit ITV’s uniform brand but don’t like the look of the Reem ones much.

Maybe new logos for each station just to give them a refresh so people know that they’ve changed ownership. Stations like Radio X, Heart and Capital have such strong branding that I don’t know if they could be changed to a Reem extent.
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