The Gallery

Exploring BBC News branding styles

Some experiments from over the past few years (July 2019)

MD
mdtauk London London
Off and on, over the past few years, I have been toying around with some ideas with refreshing the BBC News branding, whilst not loosing the core elements that the brand is built upon.

I considered making full titles with some of them, but ultimately I got distracted, or lost faith in the idea I was working on.

So I am posting them here just for the sake of not keeping them stored away doing nothing.
Large images included...



2019
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2018
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2017
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RT
TheRealThomanory (previously TheRealThomas) West Country (West) Points West
Quite good. Surprising the BBC is going for this:
https://www.bbc.co.uk/programmes/p07dmm6x
If you must cross a course cross cow across a crowded cow crossing, cross the cross coarse cow across the crowded cow crossing carefully.
MQ
Mr Q World News
From 0:15 - the short sequence swinging around the globe to reveal the BBC News (at 10) logo looks superb!
MD
mdtauk London London
Mr Q posted:
From 0:15 - the short sequence swinging around the globe to reveal the BBC News (at 10) logo looks superb!



That was the only great part of those titles, as you can see here
MQ
Mr Q World News
Mr Q posted:
From 0:15 - the short sequence swinging around the globe to reveal the BBC News (at 10) logo looks superb!


https://www.youtube.com/watch?v=UjLvSDnNIEo
That was the only great part of those titles, as you can see here

I think that's being a bit harsh!

I love the echoes of the original 1999 look - eg the brief flicker of "scrolling" placenames and the reintroduction of purple (I have always thought the purple straps of that era were fantastic). I love the use of lighting and texture throughout the sequence. It's what I often feel is missing with some of the in-house designs the BBC commissions. I concede that your opening lacks a bit of oomph in the middle - when the music really kicks in, the animation is still relatively slow. But the production overall is slick.
chris and Quatorzine Neko gave kudos
MD
mdtauk London London
You can tell I started with the endboard, and worked backwards. Smile
8B
8baan World News
They look lovely. The BBC really should hire you and some other people on this forum to refresh BBC News.
JEROEN PAS OP BIJ DAT VUUR
JO
Josh
Just an idea for the News at 10 intro:
As the endboard logo isn't the boxed logo shown in the trundle cam, maybe have the logo move down to the box and then have it fade?
It looks like someone's bleached the Minions.
DeMarkay and ittrgrey gave kudos
BR
Brekkie Wales Wales Today
Very nice effort within the constraints of the branding, but really do think more than ever they need to take inspiration from BBC2 and start afresh with a clean slate rather than just continue tweaking an ageing brand.
Be nicer and more tolerant to each other. Them's the rules.
DeMarkay and fanoftv gave kudos
IT
Ittr
I wonder what a full version of the first listing just below the 2019 subheading would be like, in full form.
MD
mdtauk London London
I wonder what a full version of the first listing just below the 2019 subheading would be like, in full form.

I was inspired by the Impact titles, was there a way to bring some of the visual stylings from that, to the main branding
DeMarkay, lukeshep and ittrgrey gave kudos
TM
tmorgan96 World News
Mr Q posted:
From 0:15 - the short sequence swinging around the globe to reveal the BBC News (at 10) logo looks superb!


https://www.youtube.com/watch?v=UjLvSDnNIEo
That was the only great part of those titles, as you can see here

Really fantastic. Love the subtle animation of the BBC NEWS logo during the swipe, it's an added effect that really polishes the look.
Hadrien and DeMarkay gave kudos

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