CBBC 1997

Reading this thread, I figured, let's see how the 1991 logo would've looked with the name Children's changed. I've adapted one of the 1994 idents to read Kids BBC and CBBC.

Original logo:


Design 1:


Design 2:

I Prefer Design 1, the other one seems a bit 'lonely' being just one line and only having the C in a different font. On Design 2 I can also see where you cropped around the C in "Children" so you might want to fix that. In general though, I do quite like it.

The first design is better than the second.

I actually agree. The second one didn't really work because it removed pretty much everything unique from the old logo. Which proves the point in the thread I linked to and that inspired this, about why they didn't modify the existing idents with the new name in 1997. The reason I chose this one was for it's flat colours. I wouldn't be able to do the ones with 3D on them, or with busy backgrounds.

As for the C cropping, well, that's what happens when working with a JPG source I guess (the background is supposed to be one colour). And it's probably a VHS rip.

There's nothing special about the font used for the C. You could probably substitute it for a more suitable font and not have to worry about cropping an image.

It's a Futura C.

Kids is probably even more patronising than Childrens.

You realise BBC Kids is actually a thing? I guess they thought Canadians wouldn't know what the C stood for.

I don't think children or kids are that bothered about being patronised as much as the industry might think.

Why can nobody use the proper BBC logo? It's widely available. The version used here has square boxes and Gill Sans Regular lettering - the proper version has slightly rectangular boxes and custom lettering. I know it's a small thing, but it looks cheap and it isn't like the proper version is unavailable.