Pat, head back to the drawing board. The idents you have made are, really, not anything different from the stolen ITV1 idents. It's just your logo sliding over a cloud time-lapse and some shaky footage of a cup of tea. And yes, that is exactly what happens on the ITV1 idents. But the difference between those idents and yours? ITV1 is interesting to look at. There's always something new to look at every time you see them, and they're new things you won't have seen before. People sat watching This Morning won't have seen a beach screen (? Don't know what they're called) flying all over the shop. But they already know what a cup of tea looks like so they're not going to be interested in it. Take on board the advice I gave to you in that essay, and come up with some new ideas.
Aspiring continuity announcer.
what and DeMarkay gave kudos