The Gallery

BBC One

Warning - this is naff

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MC
M-CORP
Stuff it. These are very rough sketches that I wouldn't have shared at all were it not for the news tonight about TVF closing up. I share them because I think there's a good idea in there somewhere, even though I don't really have the skill to execute this properly.

The main thing I want to draw attention to is the end board - in general, I think you have the base of a good concept, making the BBC blocks front and centre, informing every part of the design.

Idents are influenced by DCM (
), which would be a very flexible template - I'm thinking an ident for each and every possible genre and mood of programme, to reflect what's coming next. But there could also be a hint of late-90s Channel 4 coming through as well.

I used Reith before seeing the new BBC Select logo, and only because the 1 in Reith looks more like a 1 than that of Gill Sans. I think I got the proportions OK.

My first and last TVF mock. It's not the execution, it's the idea.

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LY
Lynetwork
I... really, really like this! The way you've used the logo in the idents is very refreshing and I like the bold approach you've taken with it.
BR
Brekkie
The idea is solid but I'd ditch the 4th block and as I said when someone recently raised the question whilst dropping the BBC1 brand would be dumb having greater emphasis of the BBC brand in the look of BBC1 would actually make a lot of sense, and something like the above but with three blocks, and then working a smaller BBC One logo into them (perhaps in one block, stacked) would be quite effective for the idents at least.

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