The Gallery

BBC 2020 Rebrand Project

Celebrating the BBC's centenary with a stronger identity. (June 2020)

This site closed in March 2021 and is now a read-only archive
BS
BiggieSMLZ
Looking Glass posted:
I think you’ve made a tremendous improvement on CBeebies! I like the way you’ve balanced it over the BBC logo and used an outline rather than another block, could you do that on the CBBC logo at all? I also love the new CBeebies end board, the blobs are still kept above but have a much needed revamp. CBBC is still a bit underwhelming for me but I think maybe in actual presentation I could see a shutter effect given the style of the new logo.

The additional radios look good, glad you gave the 4 it’s personality back. Scotland still sticks out a little bit, also I assume you’re following reality so this critique isn’t meant so much for you but I do find it odd that the local stations have their own variations?

Again, looking forward to see what you do next!


Thanks for the feedback! Smile Well, I’ve got revamped news pres and Idents on my to-do list, as well as some adjustments to take care of.
GT
GraemeT
Like nearly all of this!

The standard radio stations could do with a push more towards the regional radio you’ve mocked
PF
PFML84
I think "BBC one" looks a little weak compared to TWO, THREE, FOUR so is there perhaps a case for having 'one' in capitals also instead of in lowercase?
BS
BiggieSMLZ
PFMC84 posted:
I think "BBC one" looks a little weak compared to TWO, THREE, FOUR so is there perhaps a case for having 'one' in capitals also instead of in lowercase?

There you go.

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BTW, I updated the post containing BBC on-screen pres with that new logo, so I don't have to post the same thing again.
PFML84, lukeshep and deryn gave kudos
BS
BiggieSMLZ
Right, here's a small portion of revamped BBC News branding! I'm first gonna focus on the title screens this time before moving on to on-screen graphics, so without further ado, here's my revamped concept on a generic opening for BBC News bulletins.

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BBC One bulletins (afternoon, evening and late):
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BBC Breakfast:
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English regions (London shown here as an example):
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Note: Midlands Today has been changed to West Midlands Today to avoid confusion with East Midlands Today.


And finally, nation-specific news:
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cmthwtv, lukeshep and deryn gave kudos
DE
deryn
what about the nine
BS
BiggieSMLZ
deryn posted:
what about the nine

I’ll get to that eventually.
LG
Looking Glass
I did really enjoy your Sky-esque ones before as I felt it brought a bit of modernity. However I still feel that this looks very fresh without watering down the News brand. The ones that are not the conventional news colours also look good.

Breakfast is only ‘eh’ one for me, Id rather you take the concept of the others and adapt it than use the Media City studio. It doesn’t help that the building itself doesn’t look that visually appealing so it just feels a bit flat for me personally. The actually colouring and effects look good though, I’d just like to see it more in keeping with the other designs.
deryn, JosiahStuart and BiggieSMLZ gave kudos
JO
Jon
Quote:
Note: Midlands Today has been changed to West Midlands Today to avoid confusion with East Midlands Today.

To be honest I don’t think that’s ever been an issue for anyone.

Regardless I quite like the cleaner look of the news stuff.
deryn and BiggieSMLZ gave kudos
BS
BiggieSMLZ
Alright, more news stuff! By that I mean a slight tweak.

Looking Glass posted:

Breakfast is only ‘eh’ one for me, Id rather you take the concept of the others and adapt it than use the Media City studio. It doesn’t help that the building itself doesn’t look that visually appealing so it just feels a bit flat for me personally. The actually colouring and effects look good though, I’d just like to see it more in keeping with the other designs.


I decided to adjust Breakfast's titles a little bit, by removing the MediaCityUK background for a more traditional, orangey one. (complete with the sunrise effect that has been present since the 2018 refresh).

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Also, by request, I did a new title card for The Nine, BBC Scotland's flagship news programme.
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And as a last frosting on the cake, I've also done a title card for regular BBC World News bulletins.
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Looking Glass and DeMarkay gave kudos
LG
Looking Glass
This is so much better for BBC Breakfast, I feel like it’s more in line with the rest of the News branding but still has its own flair. I think you’ve done a really good job on the News presentation.
JosiahStuart and BiggieSMLZ gave kudos
BS
BiggieSMLZ
Looking Glass posted:
This is so much better for BBC Breakfast, I feel like it’s more in line with the rest of the News branding but still has its own flair. I think you’ve done a really good job on the News presentation.

Thanks very much for the feedback! Smile

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