Mass Media & Technology

Disney+ UK Launch Date Confirmed

DV
DVB Cornwall West Country (West) Spotlight
Disney+ Introducing a Premium tier as a one off to get C-19 delayed Movie 'Mulan' away. We'll see if this is a one off or not, I suspect if successful it won't be.



PL
Plektrum Central (East) East Midlands Today
They’re also foregoing Hulu and launching a new general entertainment service internationally called ‘Star’ which may be integrated into Disney Plus.
BC
Blake Connolly Founding member London London
They’re also foregoing Hulu and launching a new general entertainment service internationally called ‘Star’ which may be integrated into Disney Plus.


Star being a very well-known brand right across Asia, with more brand recognition internationally than Hulu, so it makes sense to use that. But even though it had channels in many languages including English, Star is only really known over here for the Indian channels shown on Sky (and the cricket) so it's interesting to see how that'll square that - I suppose most people probably won't realise the connection.

They've already been doing this in India for some time, with Hotstar (Star's streaming service) fully intergrated with Disney+.
RD
rdd Founding member
One theory - only a theory - that I have heard is that they don’t want it connected to Hulu due to Comcast still holding a minority share in that. They’d prefer 100% ownership of the international operation (and to keep Hulu’s value down in case they do eventually get an opportunity to buy Comcast out).
PL
Plektrum Central (East) East Midlands Today
rdd posted:
One theory - only a theory - that I have heard is that they don’t want it connected to Hulu due to Comcast still holding a minority share in that. They’d prefer 100% ownership of the international operation (and to keep Hulu’s value down in case they do eventually get an opportunity to buy Comcast out).


I probably read the same thing - the current issue is that Comcast still hold 33% and unless they opt to sell before hand, Disney can’t force a sale until 2024 which means Comcast walk away with a guaranteed value/amount.

Launching Star is easier because they have total ownership of the brand and it also helps cut the confusion of Hulu’s shows in the main not belonging to them and being licensed elsewhere in international markets - Star will be its own thing though I imagine it’ll be aligned with Hulu’s original content strategy somewhat.
Last edited by Plektrum on 5 August 2020 1:00pm
PL
Plektrum Central (East) East Midlands Today
They’re also foregoing Hulu and launching a new general entertainment service internationally called ‘Star’ which may be integrated into Disney Plus.


Star being a very well-known brand right across Asia, with more brand recognition internationally than Hulu, so it makes sense to use that. But even though it had channels in many languages including English, Star is only really known over here for the Indian channels shown on Sky (and the cricket) so it's interesting to see how that'll square that - I suppose most people probably won't realise the connection.

They've already been doing this in India for some time, with Hotstar (Star's streaming service) fully intergrated with Disney+.


I think they’ll be able to mitigate it somewhat (I wonder if the Indian channels outside the main market could just take ‘HotStar Branding?) - though I would expect a complete re-engineering of the brand identity.
WH
whoiam989 World News
For your info, after the operations of what was known as Star TV in most of Asia (except South Asia) was integrated into Fox International Channels in 2009, Fox began phasing out the Star brand in favour of Fox. So, what is known as Fox Networks Group Asia right now oversees operations in the Middle East and Asia-Pacific, the Fox and Star brands co-exist in the Middle East, while Star brand was phased out for English language entertainment channels in the Asia-Pacific region, and it runs the versions of streaming service called Fox Plus for each region.

Will Disney convert Fox Plus into Hulu in these regions? I don't know.

Meanwhile, Star India was not included in the FIC integration, but was/is still a part of News Corp/21CF/Disney, and kept the Star brand in South Asia. Plus, their streaming service is called Hotstar.
HA
harshy Founding member
Hotstar has old content from donkeys ago I am surprised Indians pay for that
JB
JasonB London London
Are all the Simpsons episodes uncut?
Have you washed your hands?
NL
Ne1L C Recently warned Yorkshire Look North (Yorkshire)
I've a feeling they might not be:
https://simpsons.fandom.com/wiki/Goo_Goo_Gai_Pan
JA
james-2001 Central (East) East Midlands Today
Hotstar has old content from donkeys ago I am surprised Indians pay for that


Maybe some people like old content.
PL
Plektrum Central (East) East Midlands Today
Hotstar has old content from donkeys ago I am surprised Indians pay for that


HotStar in India is now called Disney+HotStar and also carries HBO and Showtime content as well as being India’s Disney Plus platform.

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