Reports today that a new entry level subscription is incoming with the next slew of product releases, in October, combining AppleTV+ and Apple Music, enhancements including gaming, news and fitness to be add ons to this new basic tier.
Another report running round, and this would obviously apply only in the US, is that Apple TV+ may be bundled with Showtime and CBS AllAccess (which itself is being touted for a rebrand under the Paramount name). Either way it seems Apple are recognising that the service isn’t attractive enough on its own. I’ve a free trial and have only watched two shows, the Morning Show (which is quite good imho) and Mythic Quest (which suffers from being somehow missmarketed as a fantasy medieval series when it’s actually a relatively standard work com based in a gaming company).
Wait a minute, have Apple and ViacomCBS formed some kind of "streaming bundle" alliance? I wonder how that one would play out.
Ahh, the joys of TV.