NG
I still think the original idea (from 20 years ago) of making BBC 3 an all day service, with children's stuff daytime and adult stuff evening would have lead to an overall better awareness and reach.
I think the issue with that is that you either end up with kids content on a channel that is nowhere near the other kids channels in the EPG, or general entertainment content on a channel that is nowhere near the other general entertainment channels.
That was one of the main reasons for splitting BBC Choice into BBC Three and CBBC AIUI (as kids just weren't surfing to BBC Choice for kids shows)
ISTR that the research showed kids in particular were far more likely to watch channels near each other in the EPG than navigate to a different bit of the EPG or remember a 3 digit channel number for one channel.
noggin
Founding member
BBC Three channel to return in January 2022
I still think the original idea (from 20 years ago) of making BBC 3 an all day service, with children's stuff daytime and adult stuff evening would have lead to an overall better awareness and reach.
I think the issue with that is that you either end up with kids content on a channel that is nowhere near the other kids channels in the EPG, or general entertainment content on a channel that is nowhere near the other general entertainment channels.
That was one of the main reasons for splitting BBC Choice into BBC Three and CBBC AIUI (as kids just weren't surfing to BBC Choice for kids shows)
ISTR that the research showed kids in particular were far more likely to watch channels near each other in the EPG than navigate to a different bit of the EPG or remember a 3 digit channel number for one channel.