LE
The generator will only work with BBC URLs - give it a try - anything but bbc.co.uk just says invalid URL.
In the same way that only BBC URLs can be shortened to bbc.in by Bit.LY
bbc.co.uk
That's probably a little dangerous. The BBC logo could reassure people they are following a BBC link but there is nothing stopping people generating a QR code to anywhere with a BBC logo within it.
The generator will only work with BBC URLs - give it a try - anything but bbc.co.uk just says invalid URL.
In the same way that only BBC URLs can be shortened to bbc.in by Bit.LY