The 1995 relaunch was definitely done in stages. I did a bit of research in the PRS music database a while back and these are the dates when Dave Hewson's new music was first used for each bulletin:
Lunchtime News: 13th March 1995
Early Evening News: 5th June 1995
Morning News: 18th June 1995
Weekend: 15th July 1995
The only reason I can give is that it had always been done that way. There had never been a time in ITN's history that they had rebranded all the bulletins at once - not until 2004 really. I guess it was just safer to focus on one programme at a time?
Posts like these are why I love this place. First class info Robert! Thanks so much for sharing these dates. Also many many thanks for pointing out the ITV move from the first floor to the ground floor. I have to say it completely passed me by at the time!
In Martin Lambie-Nairn's book he writes that with the new atrium view, they had to be careful not to shoot into any other company's workspace. Perhaps that was the reason for the long delay between the new look appearing on the LTN and the EEN - to iron out any teething problems with the atrium view as VMPhil posted on page 1. Also I imagine they had to make sure not to have a direct view of the main entrance?
I think you can count on one hand the amount of times Trevor McDonald was seen presenting from the blue newsroom studio instead of the NAT set.
I can't remember Trevor doing anything other than News at Ten during the period, so I guess it would have been for breaking stories or news specials he might have ventured in there, though I've only seen Dermot Murnaghan in caps from the Diana coverage. If a news special found itself in primetime during the late 90s did it generally follow ITN or News at Ten branding?
I have vague memories of seeing one or two news specials in primetime using the usual ITN branding and Studio 4, but can't be certain. I do know the 9pm Diana special was presented by Trevor from a redressed News at Ten set, though with neither NAT nor ITN branding:
I have distinct memories of Trevor doing newsflashes from Studio 4 during the evening - there's an example on TV Ark but it's not the one I remember.
I do wonder what the exact reason was for ITV to drop the ITN endcap. Channel 4 and 5 seem to have no problem using it. Every other production company gets a dedicated endcap on ITV...