Channel 4 rebrand - September 2015

Well they've lasted the week then. Would hope the next phase though is sooner rather than later, though wouldn't be surprised if it's after Christmas.

Not really — edits of the idents have been used since day 2

http://theident.gallery/player.php?id=C4-2015-SCENE-BLUE-3

It shows how much attention I've been paying.

The current Hollyoaks trailer with people swimming through 4 logo piece infested water is quite nice. Would make a good ident

Isn't that just bits of ribbon floating about? Before they all go underwater we see the glittery ribbon floating around them, then we see it all again underwater. Don't think it's bits of the 4 logo.

Hmm, well that's what it looed like to me, in fact I assumed it was an interstitual until the caption appeared at the end

Nope. I'm positive they're just strips of ribbon. I don't see any pieces with angles at the end like they're using in the idents.

I made the same observation - pretty sure it's just ticker tape but in light of the new look it really did look on brand.

Channel 4 have now added portray?? sporken woman of the arts - to the idents today, as its national day for it.

Poetry?

Thats the word. Some times you just cant spell words and google is useless.