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BBC Two Rebrand and Onwards

Ident refresh 17/06/09 @ 6pm + a couple retired (Page 129) (February 2007)

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RR
Ronnie Rowlands
I think they should scrap the brand. It's a pain in the arse when I want to watch something on BBC Two, but all I have is freeview, and some welsh culture show is on 2W, so I have to put my ariel in my TV for analogue, and watch Dragon's Den with a really **** **** picture. They seem to think that because we are Welsh, we would rather watch shows that are all about Wales.Mad

(Plus, those idents are awful!)
MD
mdtauk
plucky duck92 posted:
By the sounds of it 2W has dropped its own idents; can someone try and explain to me what the point of the brand is now? Surely it would be a lot easier just to call the brand BBC2 Wales all day so there would be no need to produce special trails/idents with two different boxes, wouldnt it? Confused


They could always produce their own 2 windows, showing wales through it, and perhaps come up with their own 2W logo/symbol, to use as the window Cutout...

http://www.rp-networkservices.com/tvforum/uploads/2wideas.jpg
JO
Joe
Now that is a nice idea, and I like the concept of a unique '2W' symbol. It would help to separate the 2W brand from BBC Two. Not too much, but just enough.
DD
DarkestDreams
martinDTanderson posted:
plucky duck92 posted:
By the sounds of it 2W has dropped its own idents; can someone try and explain to me what the point of the brand is now? Surely it would be a lot easier just to call the brand BBC2 Wales all day so there would be no need to produce special trails/idents with two different boxes, wouldnt it? Confused


They could always produce their own 2 windows, showing wales through it, and perhaps come up with their own 2W logo/symbol, to use as the window Cutout...

http://www.rp-networkservices.com/tvforum/uploads/2wideas.jpg


I really like those - it looks nice and simple yet it keeps the new 'window to the world' theme
JO
Johnny83
martinDTanderson posted:
plucky duck92 posted:
By the sounds of it 2W has dropped its own idents; can someone try and explain to me what the point of the brand is now? Surely it would be a lot easier just to call the brand BBC2 Wales all day so there would be no need to produce special trails/idents with two different boxes, wouldnt it? Confused


They could always produce their own 2 windows, showing wales through it, and perhaps come up with their own 2W logo/symbol, to use as the window Cutout...

http://www.rp-networkservices.com/tvforum/uploads/2wideas.jpg


They do look rather good. They should adopt them, if not do something similar if the 2W branding is to remain
R2
r2ro
Well after a few days these idents are growing on me and do look alright though nothing spectacular. My major gripe is the positioning of the box as I still think it's too high on the idents. I'm also not a fan of this Next slug and I hope it doesn't last long as it just obscures the picture and the same information could quite easily be said over the credits.

As for Sunroof - I believe the first airing was at 17.20 on Sunday ahead of The Super League Show in the north. There was no location added to the box though the announcer did acknowledge that it was just the north.
JO
Jonny
First off, if anyone missed it The TV Room managed to capture the cross-channel promo with the squashed box.
http://thetvroom.com/bbcuk/images-bbc-2/2007/main-e-49.jpg

Now I was wondering tonight...

If Car inspired the yellow idents...
http://www.tvradiobits.co.uk/idents/BBC2p.jpg http://www.tvradiobits.co.uk/idents/BBC2new9a.jpg

Did Paper Cut-Out inspire the new set?
http://www.meldrum.co.uk/mhp/identzone/bbc2/images/bbc2_1991_09_paper_cutout.jpg http://thetvroom.com/bbcuk/images-bbc-2/2007/main-e-25.jpg

Same idea, just more extravagant...or is it just me? Laughing
TI
tightrope78
BBC TWO NI veiwers were treated to a slide earlier. It was an Engineering Information slide and was part of the Seascape package with a mostly 'deep aqua' screen with a portion of the '2' cut away to reveal 'seascape'.
PR
Primetime
BBC 2
http://thetvroom.com/bbcuk/images-bbc-2/2007/main-07.jpg

Channel 4
http://thetvroom.com/ch4/images-ch-4/2006/main-75.jpg

They both look very similar, with the logo on the right and an image in the background of it.
JO
Joe
Yes, becuase no-one's mentioned that yet, have they Andrew Tyne Tees?
JO
Joe
So what about that Liquid News clip then someone? Wink It'd be great to see it again...
JO
Johnny83
plucky duck92 posted:
First off, if anyone missed it The TV Room managed to capture the cross-channel promo with the squashed box.
http://thetvroom.com/bbcuk/images-bbc-2/2007/main-e-49.jpg

Now I was wondering tonight...

If Car inspired the yellow idents...
http://www.tvradiobits.co.uk/idents/BBC2p.jpg http://www.tvradiobits.co.uk/idents/BBC2new9a.jpg

Did Paper Cut-Out inspire the new set?
http://www.meldrum.co.uk/mhp/identzone/bbc2/images/bbc2_1991_09_paper_cutout.jpg http://thetvroom.com/bbcuk/images-bbc-2/2007/main-e-25.jpg

Same idea, just more extravagant...or is it just me? Laughing


I can see that, I can also see this one lasting as long as paper cut-out as well Wink Laughing

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