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BBC Select to return as a brand

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DE
deejay
'Masterbrand' is how the BBC actually refers to the BBC Blocks.
AndrewPSSP, bilky asko and IanJRedman gave kudos
MW
Mike W
Maybe I’m just being weird but it’s a horrible phrase... it makes sense but it just seems too technical for what it is.

But no the reason I doubted the article is the comment from Deejay, not the use of that word in isolation.
DE
deejay
It is a bit Orwellian sounding! Just added to the thread for information really.

I wonder if the BBC Select logo is so homemade looking because it’s an arms-length thing from the BBC itself? On the branding intranet site I couldn’t find any reference to it at all, only domestic brands like BBC One et al and the blocks themselves. I wonder whether those responsible for the brand didn’t have access to the BBC intranet and maybe didn’t simply have the artwork (or the knowledge, or both) to start with, so made their own?
PE
Pete Founding member
All I'm saying is you can't download the EPS of the logo from a public site any more and look what happens...

12 days later

JO
Josh
Select isn't the only BBC brand with a poor logo...
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Ittr and Alfie Mulcahy gave kudos
AM
Alfie Mulcahy
Josh posted:
Select isn't the only BBC brand with a poor logo...
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That isn't even their actual logo:

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JL
J. Lyric
Josh posted:
Select isn't the only BBC brand with a poor logo...
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That isn't even their actual logo:

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...and even then, it's not using the right version of the blocks.
VA
valley
Josh posted:
Select isn't the only BBC brand with a poor logo...
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That isn't even their actual logo:

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They’re using both logos. The box one is the newest one and is what they’re using online. The old one still appears in some places but primarily in physical spaces.
AM
Alfie Mulcahy
Josh posted:
Select isn't the only BBC brand with a poor logo...
*


That isn't even their actual logo:

*

They’re using both logos. The box one is the newest one and is what they’re using online. The old one still appears in some places but primarily in physical spaces.


How wierd. The 'new' one looks like it's been made in a matter of minutes.

Whereas the 'old' one looks very stylish on the walls of TVC

16 days later

OM
Omnipresent
The "rogue" BBC blocks have surfaced again, this time in Australia:



RD
Roger Darthwell
The "rogue" BBC blocks have surfaced again, this time in Australia:




I suspected this was going to happen, soon this new logo will replace the current BBC logo as well.......
Anglialad and brioalex gave kudos
GE
thegeek Founding member
They are at least being consistent...
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