Sky Arts' average day reach in its first Freeview week was 31,000 compared to 9,000 for the year before. Already four shows have broken the 100k mark in overnight ratings whereas before Freeview only two had this year.
More evidence of the move to Freeview being a huge success.
Catch up viewing reveals that launch episode of new series of #PortraitArtistOfTheYear last Wednesday - the 1st since @SkyArts became a free to air channel - watched by a record 700k viewers, the largest ever audience on the channel. Big 👏👏to production team at @StoryvaultFilms
Sky Arts certainly benefits from being on EPG 11. Have Pick's' rating dropped off a cliff now it's on EPG 34?
Having a look at BARB Pick doesn't seem to have been overly affected, the top shows still hovering between 200-300k. So it continues to looks like a move that's paid off for Sky.
