TV Home Forum

Integrated sponsorship in titles

Split from Challenge - June 2016 onwards

CA
Castries

It's the long standing Dutch 'tradition' of Zwarte Piet (Black Pete)

That's what I thought (which at least has some elements of justification) but the presenter clearly says one of them is pretending to be Winnie Mandela.
SP
Spencer Yorkshire Look North (Yorkshire)

It's the long standing Dutch 'tradition' of Zwarte Piet (Black Pete)

That's what I thought (which at least has some elements of justification) but the presenter clearly says one of them is pretending to be Winnie Mandela.


I always think 'tradition' is a very poor justification for something which is clearly unacceptable.

'We've done it for years, so it must be right' doesn't wash.
MA
Markymark Meridian (Thames Valley) South Today

It's the long standing Dutch 'tradition' of Zwarte Piet (Black Pete)

That's what I thought (which at least has some elements of justification) but the presenter clearly says one of them is pretending to be Winnie Mandela.


I always think 'tradition' is a very poor justification for something which is clearly unacceptable.

'We've done it for years, so it must be right' doesn't wash.


Oh, I quite agree, which is why I used the word within inverted commas !
--
Avatar credit: © BBC, ITA, BREMA 1967
DE88, FBC and Spencer gave kudos

8 days later

NJ
Neil Jones Founding member Central (West) Midlands Today
Not quite in the same vein as "integrated sponsorship" but CiTV's Tellytots strand was sponsored and it was done in the style of the surrounding service presentation of the time:


You'll notice the brand appears on the same oval shape as the CiTV logo did and the sea ripple is the same as well and was relatively seamless. Believe this variant appeared on a home video release too.

Newer posts