WO
Let's face it, the whole channel needs pulling right up to date and a proverbial kick up the bottom. The schedule is just mainly repeats in the daytimes and the evening and weekend schedules haven't had a decent refresh for ages with new original programming. This was the case even before the coronavirus pandemic struck. Kudos to the continuity announcers for at least trying to bring some life to the channel.
The tacky Powerpoint idents and Microsoft Paint promo end boards actually fit the channel quite well at the moment. The whole channel looks like it should belong in a museum. It could however be used as a case study of how not to brand a modern, vibrant TV channel in 2020.
On the other hand, yes BBC Two's schedule is full of the News channel on the weekday mornings, but the rest of the programming is very strong at the moment and idents and branding is consistent so it can be done whilst looking after the coffers.
As the flagship channel of the BBC, the fact its being left to wilt like a flower is pretty poor and those running it seem quite happy with the standard of presentation doesn't really instil much faith for the quality of any future rebrand (if it happens before 2050).
The tacky Powerpoint idents and Microsoft Paint promo end boards actually fit the channel quite well at the moment. The whole channel looks like it should belong in a museum. It could however be used as a case study of how not to brand a modern, vibrant TV channel in 2020.
On the other hand, yes BBC Two's schedule is full of the News channel on the weekday mornings, but the rest of the programming is very strong at the moment and idents and branding is consistent so it can be done whilst looking after the coffers.
As the flagship channel of the BBC, the fact its being left to wilt like a flower is pretty poor and those running it seem quite happy with the standard of presentation doesn't really instil much faith for the quality of any future rebrand (if it happens before 2050).
Last edited by Worzel on 24 October 2020 8:27pm - 4 times in total