AN
Clearly the producers of Corrie will have an agreement to make a certain number of episodes per year for ITV. Obviously this is important, in particular, so that they provide the show's sponsor with what they've paid for.
In the current circumstances though, there will have to be some flexibility – if the programme can't be made, it can't be made. ITV may have to reimburse Compare The Market for missed sponsor credits, or, given that they're cancelling their sponsorship of the show, they might offer to extend the sponsorship until they've fulfilled all commitments.
I guess with Co-Op and Costa, they could offer to include them in more scenes for a while to make up for missed appearances.
Or it could just be written off as an exceptional circumstance by those firms as part of the long list of revenues they will be losing at the moment.
Andrew
Founding member
Aren't the ITV soaps contractually obliged to make a set amount of episodes a year (which is why they show more episodes if they get moved because of football, and why we randomly had a 1-hour Sunday episode not too long ago) or have I just made that up?
Clearly the producers of Corrie will have an agreement to make a certain number of episodes per year for ITV. Obviously this is important, in particular, so that they provide the show's sponsor with what they've paid for.
In the current circumstances though, there will have to be some flexibility – if the programme can't be made, it can't be made. ITV may have to reimburse Compare The Market for missed sponsor credits, or, given that they're cancelling their sponsorship of the show, they might offer to extend the sponsorship until they've fulfilled all commitments.
I guess with Co-Op and Costa, they could offer to include them in more scenes for a while to make up for missed appearances.
Or it could just be written off as an exceptional circumstance by those firms as part of the long list of revenues they will be losing at the moment.
Wrong length. All the freed up timeslots are half hours.