Glad they've kept the logo and not surprised the idents have been ditched.
They do the job and are better than the logoless idents, but agree they look cheap, and are actually cheapened by the "Broadcast Channel of the Year 2020" tag - would be better if that was smaller and only faded on at the end (or faded out at the beginning). It's also another clear reason why Broadcast isn't worth £330 a year!
I'd say comparing them to the Central idents of the 90s is very unfair on Central. At best they're comparable to the Carlton text ones that followed the cake.
Stay Home. Protect the NHS. Save Lives.
what and ToasterMan gave kudos