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But only on TVForum, things insignificant like this always feel like something much, much more.
Just seen it, I agree, there's hardly any difference on the Weather at least, maybe the typeface oozes a bit more quality. Most viewers probably wouldn't notice. I think Reith will make more impact when it launches on BBC News with the all new tickers, lower thirds and all that.
As has been pointed out a few time’s the whole point is that most viewers won’t notice the difference. The difference between Gill, Helvetica and Reith Sans is very slight. I think once the new designs which use the serif and italic fonts begin to be used more intensively then you might feel less of an anticlimax.
Now it's beginning to appear on screen, it all feels rather anti-climactic and it just serves to remind me...
It's only a font.
It's only a font.
But only on TVForum, things insignificant like this always feel like something much, much more.
Just seen it, I agree, there's hardly any difference on the Weather at least, maybe the typeface oozes a bit more quality. Most viewers probably wouldn't notice. I think Reith will make more impact when it launches on BBC News with the all new tickers, lower thirds and all that.
As has been pointed out a few time’s the whole point is that most viewers won’t notice the difference. The difference between Gill, Helvetica and Reith Sans is very slight. I think once the new designs which use the serif and italic fonts begin to be used more intensively then you might feel less of an anticlimax.