Sky News has always been about credability rather than coinage.
If Comcast keep the same mindset, then there should be no difference.
Co-incidentally, I've just caught highlights of last night's Sunday Night (American) Football game, which was covered in the US by NBC.
Amused to see the multi-coloured NBC peacock DOG
originating from the US coverage, was clashing over the first third of the grey opaque Sky Sports Arena DOG.
Normally when that happens, Sky move their DOG to another 'clash free' part of the screen...
My user name might look like Hatton Cross, but it's pronounced Throatwobbler Mangrove.