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Any currency of "ITV" as a name for the channel (official or otherwise) with the general public would only gradually emerge over many years, with no actual company/body/organistaion with that name until, what, at least the 1990s?
ITV or "Independent Television" had been used since the start, I think.
Yes, ITV Network Ltd was a renamed Independent Television Companies Association Ltd which was founded as such in the 1950s.
ITV as a name used by the general public goes way back. It was used by the tabloids in the early days when referring to the various strikes etc
From the dawn of colour TV it started appearing on TV sets (and even ITV1, with Channel 4's slot marked as ITV2).
I believe it first started being used on air regularly in the late 70s, around the time you had the famous "Let's Get The Network Together" song on Bruce's Big Night and "Welcome Home to ITV" following the 1979 strike.
ITV Sport was used through the 70s as was Independent Television for Schools and Colleges.
Watch IT! used the ITV name (with the IT! changing into an ITV) as did Look-In magazine, and then obviously Children's ITV from the early 80s.
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Founding member
Any currency of "ITV" as a name for the channel (official or otherwise) with the general public would only gradually emerge over many years, with no actual company/body/organistaion with that name until, what, at least the 1990s?
ITV or "Independent Television" had been used since the start, I think.
Yes, ITV Network Ltd was a renamed Independent Television Companies Association Ltd which was founded as such in the 1950s.
ITV as a name used by the general public goes way back. It was used by the tabloids in the early days when referring to the various strikes etc
From the dawn of colour TV it started appearing on TV sets (and even ITV1, with Channel 4's slot marked as ITV2).
I believe it first started being used on air regularly in the late 70s, around the time you had the famous "Let's Get The Network Together" song on Bruce's Big Night and "Welcome Home to ITV" following the 1979 strike.
ITV Sport was used through the 70s as was Independent Television for Schools and Colleges.
Watch IT! used the ITV name (with the IT! changing into an ITV) as did Look-In magazine, and then obviously Children's ITV from the early 80s.
