Lorraine September 2017 onwards

Might just be me but does anyone else hear a hint of the GMB Melody in that advert clip?

If the rumours are true and the show is being more aligned to GMB, it's quite funny how we have come full circle so many times.

Top of the Morning etc were very much aligned to GMTV, then she moved to a different set and it was called LK Today, then back to GMTV with Lorraine. 2010 saw it become a very different show in a different studio, then in 2012 Lorraine was so embedded she even presented Daybreak. A quite different direction from 2014 and GMB and now we're back to them realigning.

I give it til 2019 when they decide Lorraine needs a separate look and feel only for 2022 see her align with the new ITV breakfast show 'Good Dawnbreak'.

They're not rumours, they're comments made here as an over reaction to an innocent post on Twitter which then take on a life of their own and seemingly becone fact.

This was more of a mish-mash between it being integrated and separate, as the logo, titles, graphics and so on were definitely designed to complement the Daybreak graphics, even so far as having a big clock on the kitchen wall (Daybreak had a a clock behind the sofa on the original set). But as you say it was in its own studio and had its own colour scheme. All very nice and still holds up well today, better than some of the more recent rebrands IMO.

It does stand up well today, I agree Phil.



A lovely homely set, gentle theme, a simple opening that worked well with Lorraine and her friends, and a nice entrance too.

If you look closely at the clock you can see that the introduction was pre-recorded just before they went on air.

This was also the time when the studio Lorraine was in was still SD, but Daybreak was HD, so there was a noticeable drop in quality whenever Daybreak handed over to Lorraine, and a noticeable boost in quality when Lorraine handed back over to the Daybreak studio for the news during her programme.

Granada's regional news was still SD at this time so if you were on ITV1 HD in the Granada region there was a terrible picture roll and jump as it switched back and forth at the start and end of the Daybreak bulletins.

You mean the clock on the wall. I've been replaying the clip and staring at the on-screen clock for ages until I've realised that!

The Lorraine theme replicated the Daybreak theme and still did to this day. Naturally it needed a new theme and therefore it would probably be no surprise if it's similar to the GMB theme. I'm guessing they're going to be trying to get the shows more closely intertwined together as they'll more than likely be sharing studios in a years time at TVC.

Yes, sorry if I wasn't clear (I thought I was as I referred to the wall clock in my last post)

Oh I forgot how horrible that was. See the clip here to prove this, there was also a blip from the ITV1 HD ident going to the last GMTV...

Lorraine has had quite a few looks during the last 15 years

LK TODAY 2002


LK TODAY 2004


LK TODAY 2007


GMTV WITH LORRAINE 2009


LORRAINE (Daybreak MkI era) 2010


LORRAINE (Daybreak MkII era) 2012


LORRAINE (GMB era) 2014


LORRAINE 2016

Lorraine doesn't really need a separate studio. Must take a lot of effort / resource to strike that set every day, especially when the GMB set would be entirely suitable.

Anyway here is a clean version of the theme from the 'GMTV with Lorraine' era

That era of GMTV was supposed to have an entirely new theme tune, but it was ditched at the last minute so the main GMTV programme just re-used the last GMTV Today theme, and GMTV with Lorraine used an even older GMTV Today theme as a stop-gap measure until new versions were created.