LL
You'd get away with that if it kept the name CBBC. People of that age don't like being referred to as "children".
:-(
A former member
Who actually created the idents? was it all in house? The problem was the idents had to go since "Children" was dropped from the presenation.
JA
Seems that way.
http://www2.tv-ark.org.uk/cbbc/cbbc_1994.html
http://www2.tv-ark.org.uk/cbbc/cbbc_1994.html
Quote:
Images of other idents designed by BBC Manchester's Graphic Design Department
JA
There's a reason they didn't attempt to keep the old branding, besides just the whole everything in Gill Sans rule. That logo doesn't really work modified to a shorter name, I just tried: http://www.tvforum.co.uk/thegallery/cbbc-1997-42111/
JO
If memory serves correctly, coming up to the 1997 rebrand they started cropping it to "Chil BBC", placing a DOG in the bottom right corner.
Like a lot of mid-90s branding, that didn't really work or make much sense.
There's a reason they didn't attempt to keep the old branding, besides just the whole everything in Gill Sans rule. That logo doesn't really work modified to a shorter name, I just tried: http://www.tvforum.co.uk/thegallery/cbbc-1997-42111/
If memory serves correctly, coming up to the 1997 rebrand they started cropping it to "Chil BBC", placing a DOG in the bottom right corner.
Like a lot of mid-90s branding, that didn't really work or make much sense.
JA
The "Chil BBC" DOG wasn't in the run-up to the 1997 rebrand, it was straight after the 1994 relaunch (when they moved full time to Studio A) and didn't last more than a full months. It was gone around 2 1/2 years before the 1997 rebrand!
BR
And it was three years old at the time, which for kids TV at the time was about their expected life cycle.
There's a reason they didn't attempt to keep the old branding, besides just the whole everything in Gill Sans rule. That logo doesn't really work modified to a shorter name, I just tried: http://www.tvforum.co.uk/thegallery/cbbc-1997-42111/
And it was three years old at the time, which for kids TV at the time was about their expected life cycle.
WH
Whataday
Founding member
And they'd already started calling it CBBC even before 1997. "Children" didn't only seem dated but it felt inappropriate considering its programming aimed at teenagers also. I believe viewers started using CBBC to differentiate between it and CITV, which adopted the initials first.
JA
Before 1997 in the sense that the last set of idents before the 1991 revamp said "CBBC" in the background, and they had a neon sign that said CBBC for a VERY brief time (as in a matter of weeks, which makes you wonder why they even made it) before said revamp.