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Desperate Housewives

Adverts now airing on ITV2! (January 2007)

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OH
ohwhatanight Founding member
I know channels now advertise within commercial breaks on other channels but I was a bit surprised to see an advert for Desperate Housewives on ITV2!

I could see the promotion airing on ITV1 but was shocked to think that Channel 4 has intentionally seeked out slots on ITV2.
JE
Jez Founding member
Well as C4 have lost "Lost" to Sky One I expect they are really pushing DH promotions to make sure it gets enough viewers.
CO
Colm
It's probably as the audience profile for Desperate Housewives are more likely to watch ITV2 than ITV1...
OH
ohwhatanight Founding member
Col posted:
It's probably as the audience profile for Desperate Housewives are more likely to watch ITV2 than ITV1...


Im surprised at that - maybe ITV2 can be crowned Channel Of The year next time then....
CJ
Chris J
They're advertising Desperate Housewives on Five Life too, which I suppose is aimed at the same demographic.

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