Matt Berry as Steven Toast in the Bells Scotch adverts are a work of genius.
At last, Jane Plough has got Toast a decent gig for once....!
..but I do wonder just how many viewers will get the joke - or wonder what is going on if Ray Purchase makes an appearance towards the end of the campaign.
"Occasionally it gives us something good, but for the most part, it is pathetic and puerile". Lord Taylor, House Of Commons, 1959.