Will Apple kill the TV industry?

4k and 8k are both included in the new SMPTE (or is it ITU?) UltraHD/SuperHiVision standards.

A number of manufacturers are already shipping 4k TVs (There was a Toshiba model in Oxford Street John Lewis a few months ago)

My current Onkyo amp is 4k compatible, as is the newly leaked PS3 model. There are prosumer camcorders from JVC, Canon etc. also capable of shooting 4k video. Even Youtube has a 4k option.

4k is effectively almost here. Just not for broadcast or commercial distribution on a standard physical media yet.

8k Super HiVision is a bit further off - particularly at 120fps (which is the newly adopted standard frame rate) - but it down converts well to 4k. (I saw the demo in 2009 - I think - at IBC which had 8k projected and a 4k downconversion on an LCD direct-view display) H265 compression is also likely to help a bit.

A number of high-end Digital Cinema cameras are arriving with 8k functionality (or with the ability to be upgraded to deliver it)

I presume this means that a co-existence of 4K and 8K is likely. After all, NHK recommends at least a 70" display for 8K.

Look it's copying ITV's name I mean how?

er, what?

Eugh.

iTV was an EARLY name for the project, however it was pointed out to Apple that they couldn't bully their way into usurping another company's intellectual property this time (unlike Apple Corps and iPhone) so they renamed it Apple TV.

there are a good few channels that aren't even in widescreen yet on sky.

anything apple makes will also be expensive and be a closed platform. content providers will be at the behest of apple's royalty demands. i can't see it happening.

Interesting that SES/Astra have plans for capacity for 4k channels within the next few years - and have hinted that they expect BSkyB to lead the way with the new standard. If 3D doesn't take off, then 4k is likely to be the 'next big thing' I suspect.

(Also interesting that NHK have broadcast an 8k SHV signal using 2 x 6MHz terrestrial channels in Japan - using COFDM and MIMO technology)

The question is, what is 4K going to marketed as? VHD? 4K? HD+? Super HD?

UltraHD and SuperHD are two distinct possibilities I guess - or simply 4k?

(HiVision is used in Japan for HD, and SuperHiVision is the NHK name for 8k)